Local firms using Facebook and other social media to market themselves are garnering brand recognition on a par with luxury heavyweights like Gucci and Louis Vuitton, a study showed Thursday. Findings by Firefly Millward Brown showed Singapore retail chains being identified alongside famous international labels as the most recognisable brands. Social media users in Singapore … Continued
The inventor of art du voyage, Louis Vuitton have released an iphone application to follow up their iconic City Guides. This ground-breaking application, Amble, calls to all the elegant travellers out there to “see the world through the eyes of Louis Vuitton“. Amble is a free app in which users document and share their travel … Continued
Louis Vuitton and Yana Peel hosted an “Art for Baby” opening reception on 18th January 2011 at Espace Louis Vuitton Hong Kong. The “Art for Baby” exhibition brought together in celebration of the Asia launch of the highly-acclaimed book by the same name. It showcases the 20th century’s most prolific painters from America, Europe and … Continued
Louis Vuitton has a trio of leading models including Freja Beha Erichsen, Kristen McMenamy and Raquel Zimmermann for its spring 2011 campaign. In front of Steven Meisel’s lens, the group invites us into their boudoir full of colorful accessories and eastern inspired garments.
Luxury-brand awareness is growing among China’s super rich, who recognize 20% more of the lavish brands than they did last year, according to the Hurun Report. The 2011 Best of The Best Survey, which interviewed 401 Chinese mainland millionaires, each with assets of more than 10 million yuan ($1.5 million), said the super rich in … Continued
Louis Vuitton has released its 2011 cruise look book. They feature model Anne Vyalitsyna, as shot by Mark Segal. The collection features four collections: “60s Styles Colorama,” “Modern Nostalgia,” “Lolita on the Road,” and “50s Hollywood Glamour.
French luxury designer Louis Vuitton has released their new 4Motion Performance Eyewear frames this week. The 4Motion line consists of styles for both water and snow sports with the frame adjusting to the wearer. The 4Motion line is exclusively available from Louis Vuitton stores worldwide in yellow, black, blue and red.
Shilla Duty Free has struck a landmark agreement to open the world’s first Louis Vuitton airport store, at Incheon International Airport. The luxury brand has traditionally rejected the airport retailing channel – though it is present in downtown travel retail through selected Gallerias run by fellow LVMH subsidiary DFS, and through high-class Korean retailers such … Continued
Louis Vuitton introduces the first step of the video diptyque dedicated to the men’s Spring/Summer 2011 collections. This season is embodied by the artist and tatooist Scott Campbell, who collaborated on the runway collection presented in June 2010 in Paris. The clip invites you to follow Scott Campbell in his New York creative universe before … Continued
Following the success of their concept car, Infiniti will unveil the Infiniti Essence Sculpture at the Los Angeles Auto Show in a few days. Crafted from resin by the same creative minds behind the Essence concept, the Essence sculpture will only be produced in a limited run of 300 examples. Infiniti has contacted Louis Vuitton, … Continued
China’s ever increasing economic clout has again been reflected in a survey on consumer tastes in luxury goods which has shown the nation not only knows what goods it wants, it most certainly now has the means by which to buy them. A report released this week by Bain & Company has claimed China is … Continued
Mark Segal photographed Anne Vyalitsyna for the Louis Vuitton Resort 2011 campaign on June 14-18, 2010. Styled by Julie de Libran, the model shows off a 50â€™s inspired wide-spanning skirt, sleeveless striped top and a beige tote.
As part of the 2011 update to Louis Vuittonâ€˜s City Guide, illustrator Ruben Toledo has been commissioned to create this beautiful series of 100 postcards. Illustrated in black and white and accented with vibrant fluorescent colors, each image aims to capture the unique experience of the depicted destination. Ruben Toledo was born in Havana, Cuba, … Continued
Louis Vuitton team have launched their new collection of accessories named Monogram Empreinte. The Fall/ Winter 2010/ 2011 range is very diverse and it is mainly focused on handbags which are made of soft and nice-to-touch lamb skin. The line offers a hobo, very practical tote bags with additional shoulder straps, handbags, wallets and some … Continued
New York-based Luxury Lab has released its second annual Digital IQ Index of Luxury Brands. The study quantifies the digital competence of 72 global luxury brands by accessing brand websites, digital marketing strategies, social media initiatives and mobile applications. The Luxury Brands that ranked at the top of this year’s Index were Coach, Ralph Lauren, … Continued
Louis Vuitton have collaborated once again with director Sofia Coppola to produce a set of classic bags and wallets for their Autumn/Winter range. In addition to adding new colors and sizes, she has designed her signature Sofia Coppola bag in alligator.
This October 6, 2010, you’re invited to watch Louis Vuitton‘s Spring/Summer 2011 in a 360Â° ready-to-wear show on your Facebook, iPad or iPhone. Models will be photographed right after the show simultaneously with 52 cameras, resulting in images which can be rotated and paused 360 degrees. The collection will be shown at 2:30 pm ET … Continued
Be delighted by this educative and yet playful lesson of architecture from the city of Berlin for the release of the brand new individual Louis Vuitton Berlin City Guide.
Directed by Romain Chassaing in promotion of Louis Vuiton’s NYC Guide for 2011, the brand attempt to solve the mystery of New York’s Big Apple title. Louis Vuitton New-York City Guide 2011 Edition will be available on October 15th.
Bono and his wife did not only appear in the latest Louis Vuitton campaign, now the French luxury brand and their own eco friendly brand Edun have collaborated on the Keepall 45 Travel Duffle Bag ($4,900). All proceeds of the sale of the bags go to the Conservation Cotton Initiative, a company that helps the … Continued