on 22nd June 2012 | No Comments »
Update: French luxury accessories label Louis Vuitton has released a behind-the-scenes video for its new Fall/Winter 2012-2013 campaign.
Louis Vuitton’s fall 2012 campaign takes direction from the runway show with an image set onboard a train featuring new faces photographed by Steven Meisel.
“We wanted to continue the journey we started with the fashion show — the glamour of travel and the romance of going somewhere,” Marc Jacobs explained.
on 9th June 2012 | No Comments »
Boxing legend Muhammad Ali will be featured in the new Louis Vuitton print ad launching on June 14th in 60 countries.
The ad was shot by Annie Leibovitz in Muhammad’s Phoenix home and features Ali and his little grandson wearing boxing gloves and sticking his chest out.
on 8th June 2012 | No Comments »
Louis Vuitton presents “All Aboard Games,” a video created by “Ill Studio”, that takes the viewer on a “fantastic and surrealist voyage inside a Louis Vuitton game case.”
All of the iconic game symbols that the French brand have been using since 1888 are featured in this colorful piece. Chess, checkers, cards, dominoes, roulette, etc…
on 1st June 2012 | No Comments »
Louis Vuitton has collaborated with Yayoi Kusama on a series of products including leather goods, ready-to-wear, accessories, shoes, watches and jewelry.
Marc Jacobs worked with the Japanese artist on the range, which hits Louis Vuitton boutiques early July. Special window installations are also scheduled.
French luxury brands from Chanel to Vuitton on Wednesday launch a campaign with several European countries to fight back against the increasingly lucrative and damaging flood of counterfeit goods.
The global market for luxury fakes has exploded, fed by Asia where 85 percent of articles seized in Europe are produced and the increasing popularity of on-line shops that give the buyer a sense of anonymity and impunity.
Louis Vuitton, the French maker of laminated canvas handbags, was named the world’s most valuable luxury brand for a seventh consecutive year.
The brand, owned by LVMH, is worth $25.9 billion, a 7 percent increase from 2011, according to Millward Brown Optimor’s 2012 BrandZ study.
Hermes, in which LVMH owns a stake, rose to second place with a value of $19.1 billion, up 61 percent on last year. Rolex, the closely-held Swiss watch brand, was ranked third at $7.17 billion, a 36 percent gain.