by
Anakin in
Events on 27th June 2009 |
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To commemorate the 100th anniversary of Selfridges, Louis Vuitton has launched a Concept Store, to celebrate its iconic Speedy bag.
The Speedy Concept Store features an insight into the history of the Speedy and the Louis Vuitton brand, as well as giving customers the opportunity to purchase product.
Specialist techniques such as hot stamping and Mon Monogram are available to customers, who can personalise there purchases.

by
Anakin in
Fashion on 22nd June 2009 |
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Louis Vuitton’s mock Tudor store in Deauville, France has gotten a facial lift.
Renamed the Villa Vuitton, the 960-square-foot boutique is typical of Normandy architecture and carries accessories and leather goods over two floors.
To celebrate the opening Louis Vuitton launched a limited edition Neverfull bag with “Deauville” written in purple on the front with matching interior stripes.

by
Anakin in
Fashion on 22nd June 2009 |
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Here’s one of Louis Vuitton’s most eye-catching releases this series in the accessories department.
The USB key draws its inspiration from Vuitton’s iconic Damier Graphite signature, and comes with a key ring. You can attach it to a bag or a bag charm with help of a snap hook.
The silver USB is engraved with the Louis Vuitton name, and is as much fashion as it is office equipment.

by
Anakin in
Fashion on 13th June 2009 |
1 Comment »

To mark six years of collaboration and the release of the Multicolor Spring Palette, Louis Vuitton and Takashi Murakami just released a colorful anime short film as a sequel to Murakami’s “Superflat Monogram” anime short from 2003.
Entitled “Superflat First Love” the film showcases a school girl experiencing all the fascinations of Murakami’s characters which are part of his latest project with Louis Vuitton with this mystical journey starting outside the store.
The trailer was released back in late April, but now the full film is available.

China may become the world’s biggest luxury market in some years but cultural challenges to win customers’ hearts for certain types of products remain, industry executives said this week.
Champagne house Taittinger said it could make high-end sparkling wine in China but the market was not ready for it yet…
… while Lamborghini said the country’s tradition of luxury chauffeurs, bigger than sports driving, made expansion there a challenge.

by
Anakin in
Fashion on 5th June 2009 |
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“Japan’s trend-chasing office workers and ladies who lunch are giving up Louis Vuitton handbags and Chanel jackets for Zara dresses and Gap jeans, making what was a favourite market for luxury manufacturers into one of their biggest headaches.
The downturn is forcing customers in Japan to scale back purchases of luxury goods, accelerating a long-term shift in consumer attitudes, according to a report by McKinsey.
Japan became the world’s “only mass luxury market” in the 1980s and early 1990s, when Japanese consumers saw ownership of a Louis Vuitton bag or Hermes scarf as a middle-class rite of passage.
