Louis Vuitton Speedy Concept Store at Selfridges

louis vuitton speedy concept store selfrdiges 468x351 Louis Vuitton Speedy Concept Store at Selfridges

To commemorate the 100th anniversary of Selfridges, Louis Vuitton has launched a Concept Store, to celebrate its iconic Speedy bag.

The Speedy Concept Store features an insight into the history of the Speedy and the Louis Vuitton brand, as well as giving customers the opportunity to purchase product.

Specialist techniques such as hot stamping and Mon Monogram are available to customers, who can personalise there purchases.
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The Deauville Villa Vuitton Store Opening

planches de deauville 468x307 The Deauville Villa Vuitton Store Opening

Louis Vuitton’s mock Tudor store in Deauville, France has gotten a facial lift.

Renamed the Villa Vuitton, the 960-square-foot boutique is typical of Normandy architecture and carries accessories and leather goods over two floors.

To celebrate the opening Louis Vuitton launched a limited edition Neverfull bag with “Deauville” written in purple on the front with matching interior stripes.
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Louis Vuitton Damier Graphite USB Key

damiergraphiteusbkey 468x311 Louis Vuitton Damier Graphite USB Key

Here’s one of Louis Vuitton’s most eye-catching releases this series in the accessories department.

The USB key draws its inspiration from Vuitton’s iconic Damier Graphite signature, and comes with a key ring. You can attach it to a bag or a bag charm with help of a snap hook.

The silver USB is engraved with the Louis Vuitton name, and is as much fashion as it is office equipment.
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Superflat First Love by Takashi Murakami for LV

superflatmonogram 468x280 Superflat First Love by Takashi Murakami for LV

To mark six years of collaboration and the release of the Multicolor Spring Palette, Louis Vuitton and Takashi Murakami just released a colorful anime short film as a sequel to Murakami’s “Superflat Monogram” anime short from 2003.

Entitled “Superflat First Love” the film showcases a school girl experiencing all the fascinations of Murakami’s characters which are part of his latest project with Louis Vuitton with this mystical journey starting outside the store.

The trailer was released back in late April, but now the full film is available.
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China’s luxury market can be tough to crack

e5a5a2e4be88e59381lv 468x332 Chinas luxury market can be tough to crackChina may become the world’s biggest luxury market in some years but cultural challenges to win customers’ hearts for certain types of products remain, industry executives said this week.

Champagne house Taittinger said it could make high-end sparkling wine in China but the market was not ready for it yet…

… while Lamborghini said the country’s tradition of luxury chauffeurs, bigger than sports driving, made expansion there a challenge.
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Japanese fall out of love with luxury

louis vuitton tokyo 468x312 Japanese fall out of love with luxury

Japan’s trend-chasing office workers and ladies who lunch are giving up Louis Vuitton handbags and Chanel jackets for Zara dresses and Gap jeans, making what was a favourite market for luxury manufacturers into one of their biggest headaches.

The downturn is forcing customers in Japan to scale back purchases of luxury goods, accelerating a long-term shift in consumer attitudes, according to a report by McKinsey.

Japan became the world’s “only mass luxury market” in the 1980s and early 1990s, when Japanese consumers saw ownership of a Louis Vuitton bag or Hermes scarf as a middle-class rite of passage.
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