October 19th, 2009
Levi’s “Go Forth” campaign is sending denim lovers and treasure seekers alike on a nationwide scavenger hunt with a grand prize of $100,000.
The game’s narrative revolves around a character named Grayson Ozias IV who has left wax cylinder voice recordings hidden across America.
The challenge for players is to find these recordings and, ultimately, the $100,000 fortune Ozias buried.
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