Gucci has presented the first images of its “Forever Now” campaign featuring Princess of Monaco Charlotte Casiraghi, daughter of Caroline of Monaco.
A young show jumper, Charlotte Casiraghi was photographed in an equestrian setting. The princess models items featuring the brand’s signature red and green stripes in a campaign celebrating its heritage.
This new collaboration joins two uniquely Italian traditions of design and craftsmanship, from leaders in their respective industries.
The Bianchi by Gucci is available in two models, both with Gucci’s signature green-red-green web stripe.
Bing, the decision engine from Microsoft, recently pulled together its search trends for 2011 and below is the top 10 searched fashion brands of 2011.
Guess and J.Crew proved to be forces amongst the high-end labels that made the list, taking the number 6 and 7 spots respectively.
Jennifer Lopez is featured in the Italian automaker’s first commercial for the all-new 2012 Fiat 500 by Gucci.
The commercial, titled “Elegance,” is voiced-over by Lopez and highlights the Fiat 500 by Gucci limited edition, as Lopez drives through the streets of New York City.
The commercial parallels Chrysler Group LLC’s “Imported from Detroit” campaign, and is the third television ad Fiat has released starring Lopez.
Italian fashion label Gucci inaugurated a museum in Florence Monday, showcasing the luggage and high-end clothing that have fueled the company’s success.
Located in the Palazzo della Mercanzia, the museum is only a few steps away from the 13th century Palazzo Vecchio and Michelangelo’s David.
Byron Yiu has made his fortune by turning traditional shopping habits around and re-selling rich women’s luxury handbags in Hong Kong.
Locally known as “tai tais”, the small and often thrifty demographic, rarely seen without Prada, Chanel or Gucci on their arm, provides the retailer with a steady flow of bags which are later authenticated by Yiu’s team.
Fashion bloggers will help propel online sales of designer clothes, jewels and luxury cars to more than 11 billion euros ($15 billion) in 2015.
The exclusive fashion world has embraced the Internet later than other industries but is catching up quickly.
Gucci created a limited edition bag collection for Summer 2011, which will be exclusively sold in the flagship stores in Capri, Cannes, Marbella and Monte Carlo.
A different color for each boutique: sea green for Capri, lavender for Cannes, orange for Marbella and bright red for Monte Carlo.
The collection consists of three elegant proposals: the Tote Bag, a casual-chic shopping bag in caracas raw linen fabric and leather trims; a practical zipped wallet and a beige pashmina shawlwith the color of the boutique where it is sold.
Louis Vuitton is the world’s most valuable luxury brand for the sixth consecutive year according to Millward Brown Optimor’s 2011 BrandZ study.
The brand, owned by Paris-based LVMH Moet Hennessy Louis Vuitton, has a value of $24.3 billion, an increase of 23 percent from 2010.
That’s almost as much as the combined values of Hermes, Gucci and Chanel, which ranked second, third and fourth in this year’s luxury-brand standings.
While fashion brands have recently turned to China to stage prestigious events, Gucci will fete its 90 years at Kyoto’s Golden Temple, Women’s Wear Daily reports.
The Japanese city being the sister city of Gucci’s native Florence, the Italian brand deemed it an appropriate place to showcase a selection of rare and unique items from its archive.
Gucci have created a limited edition bracelet to help support the relief efforts in earthquake and tsunami ravaged Japan.
Featuring a white-red-white web that recalls the colors of the Japanese flag, the bracelet carries a medal with a message that reads, “Gucci loves you.”
To celebrate 90 years in business, the Italian fashion house will release its ‘1921’ collection this summer.
Referring to Gucci‘s founding year, the 1921 label will be attached to a number of the brand’s best-known classics including the Bamboo, Jackie and Horsebit bags, which will all be made over in new fabrics and colors.
Other accessories such as shoes, probably including Gucci’s signature moccasins, riding boots, and loafers, as well as special-edition watches, bracelets, wallets, and sunglasses will also be part of the collection.
The car is customized by Gucci Creative Director Frida Giannini in partnership with Fiat’s Centro Stile and is available in just black or white.
Both cars are garnished with Gucci’s signature green-red-green stripe, which runs along the entire perimeter and links the exterior to the interior.
In recognition of the partnership between Gucci and the Recording Academy, a special edition collection of i-Gucci Grammy watches has been designed by Creative Director Frida Giannini.
The cutting-edge I-Gucci timepiece features a new yellow PVD stainless-steel case that compliments the wide black or white rubber strap which sports the Grammy and Gucci logos.
On the large double-layout digital display is a special tag commemorating the Grammy partnership.
Local firms using Facebook and other social media to market themselves are garnering brand recognition on a par with luxury heavyweights like Gucci and Louis Vuitton, a study showed Thursday.
Findings by Firefly Millward Brown showed Singapore retail chains being identified alongside famous international labels as the most recognisable brands.
Social media users in Singapore placed yoghurt chain Soghurt and local grooming firm Juup Nails alongside famous names such as Louis Vuitton, Gucci and Adidas in terms of brand recognition, the study showed.
The label has renewed its beauty license with beauty giant Product & Gamble, which to this date only included fragrances such as the latest release, Guilty.
New conditions in the deal foresee that Gucci will shortly branch out into cosmetics and skincare. A launch date and details of the Gucci palette are yet to be disclosed.