Louis Vuitton is the world’s most valuable luxury brand for the sixth consecutive year according to Millward Brown Optimor’s 2011 BrandZ study.
The brand, owned by Paris-based LVMH Moet Hennessy Louis Vuitton, has a value of $24.3 billion, an increase of 23 percent from 2010.
That’s almost as much as the combined values of Hermes, Gucci and Chanel, which ranked second, third and fourth in this year’s luxury-brand standings.
While fashion brands have recently turned to China to stage prestigious events, Gucci will fete its 90 years at Kyoto’s Golden Temple, Women’s Wear Daily reports.
The Japanese city being the sister city of Gucci’s native Florence, the Italian brand deemed it an appropriate place to showcase a selection of rare and unique items from its archive.
“the fact that Gucci is pressing ahead illustrates just how much life in Japan is slowly resuming its normal rhythms after last month’s massive earthquake and tsunami.”
on 23rd April 2011 | 6 Comments »
Gucci have created a limited edition bracelet to help support the relief efforts in earthquake and tsunami ravaged Japan.
Featuring a white-red-white web that recalls the colors of the Japanese flag, the bracelet carries a medal with a message that reads, “Gucci loves you.”
The bracelet will go on sale in Gucci stores throughout Japan tomorrow, followed by worldwide distribution in Gucci flagships stores in Europe, United States and Asia.
on 14th April 2011 | 1 Comment »
To celebrate 90 years in business, the Italian fashion house will release its ’1921′ collection this summer.
Referring to Gucci‘s founding year, the 1921 label will be attached to a number of the brand’s best-known classics including the Bamboo, Jackie and Horsebit bags, which will all be made over in new fabrics and colors.
Other accessories such as shoes, probably including Gucci’s signature moccasins, riding boots, and loafers, as well as special-edition watches, bracelets, wallets, and sunglasses will also be part of the collection.
on 14th March 2011 | No Comments »
Here is the director’s cut of the commercial for Gucci Guilty Pour Homme. The short film stars Chris Evans and Evan Rachel Wood.
This video was directed by Frank Miller, the creative mind behind Sin City, and features many of his signature stamps.
on 24th February 2011 | No Comments »
Fiat today took the wraps off of its latest co-branding project, the Fiat 500 by Gucci that will be showcased at next week’s Geneva Salon.
The car is customized by Gucci Creative Director Frida Giannini in partnership with Fiat’s Centro Stile and is available in just black or white.
Both cars are garnished with Gucci’s signature green-red-green stripe, which runs along the entire perimeter and links the exterior to the interior.