Tag Archives: Gucci

Gucci Hobo bag

Gucci launches new line of eco-friendly handbags

Gucci Hobo bag

Gucci has teamed up with Livia Firth’s Green Carpet Challenge for the first-ever line of handbags produced with Rainforest Alliance-certified leather.

Leather is one of the largest byproducts of South American cattle farming, alongside environmental damage.

According to Sabrina Vigilante, director of Strategic Initiatives at the Rainforest Alliance, “agricultural conversion for cattle production is the leading cause of deforestation in the Amazon.”

It’s not just the deforestation that’s a problem — the amount of energy that goes into producing a natural hide is around 20 times that is needed for a synthetic substitute.

Still, a number of groups are seeking to help limit the impacts associated with leather production.

This line of Gucci bags is the first ever to be produced with the Rainforest Alliance-certified leather, which is produced under strict controls in order to limit deforestation and protect wildlife habitats.

Gucci Jackie bag

The certification also seeks to ensure that farmers provide ethical treatment to livestock and also help promote and maintain the rights and health of their workers.

The leather is all produced by the Fazendas São Marcelo group of four ranches located in the Mato Grosso state of Western Brazil.

The new bags appear in ‘Tote’, ‘Jackie’ and ‘Hobo’ styles. They will go on sale at select Gucci stores around the world and will be available online at Gucci.com in the US and Europe.

Livia Firth, the eco-campaigner and wife of Oscar-winning actor Colin Firth, established Green Carpet Challenge to help to raise awareness of environmental issues in the fashion world and support the work of ethical fashion brands.

Gucci Tote bag

Charlotte Casiraghi second Gucci campaign

Charlotte Casiraghi’s second Gucci campaign

Charlotte Casiraghi second Gucci campaign

Italian fashion house Gucci has presented the second “Forever Now” campaign featuring Princess of Monaco Charlotte Casiraghi, daughter of Caroline of Monaco.

This new campaign shot in black and white by famous photographers Inez van Lamsweerde & Vinoodh Matadin celebrates Gucci’s equestrian heritage.
Continue reading

Gucci Leather Chess set

Gucci Checkers Set

Gucci Leather Checkers set

Gucci elevates the simple game to a new level of refinement with its leather board, case, game pieces, and storage pouch, each embossed with the signature Gucci emblem. The Checkers Set in Brown Leather by Gucci is priced at $4,350.

Blake Lively Gucci Premiere

Blake Lively To Be The Face Of Gucci Premiere

Blake Lively Gucci Premiere

Gucci has announced that Gossip Girl star Blake Lively is its latest face, with the 24-year-old American actress to appear in the campaign for new scent Gucci Première.

Influenced by old Hollywood charm and inspired by the fashion house’s couture line of the same name, Gucci Première eau de parfum features top notes of bergamot and orange blossom, a heart of white flowers and musk, and base notes such as leather and wood.
Continue reading

bingbing gucci campaign

Gucci Campaign Featuring Li Bing Bing

bingbing gucci campaign

Chinese actress Li Bingbing joins Princess of Monaco Charlotte Casiraghi on the list of celebrity models for Gucci. Li will be the face of the luxury label’s accessories ad campaign dedicated to the House’s handbags, fine jewelry, and timepieces.

Conceived by Creative Director Frida Giannini, the portraits, shot in London by Sølve Sundsbø, evoke a strong yet minimal aesthetic true to Gucci’s codes of luxury.
Continue reading

Guess Inc

Gucci accuses Guess of copying their trademarks

Guess Inc

In 2009, Gucci filed a lawsuit against Guess for copyright infringement, seeking over $124 million in damages. Now the two companies are finally in court.

Gucci’s people say that Guess knocked off over $200 million in merchandise, with the “clear intent” to make people think what they were buying was “Gucci”

Gucci claims that the LA-based fashion brand infringed on its trademarks by imitating four specific Gucci signatures: the green and red stripe; the interlocking “G” pattern; the square “G” and the brand name’s delicate script font.
Continue reading

james franco gucci

Gucci adds “Made to Measure” service in 11 cities

james franco gucci

The Italian fashion house Gucci is extending its menswear offerings to include Made to Measure, an in-store tailoring service that it is offering in 11 cities worldwide.

In addition to offering fabrics from an exclusive selection, the service provides for customizable options with finishes and details and allows for personal tailoring according to the client’s individual measurements.
Continue reading

Charlotte Casiraghi Gucci campaign

Charlotte Casiraghi for Gucci campaign

Charlotte Casiraghi Gucci campaign

Gucci has presented the first images of its “Forever Now” campaign featuring Princess of Monaco Charlotte Casiraghi, daughter of Caroline of Monaco.

A young show jumper, Charlotte Casiraghi was photographed in an equestrian setting. The princess models items featuring the brand’s signature red and green stripes in a campaign celebrating its heritage.
Continue reading

bianchi by gucci carbon urban bicycle

“Bianchi by Gucci” bicycles introduced

bianchi by gucci carbon urban bicycle

Gucci and Bianchi have unveiled the exclusive Bianchi by Gucci bicycles designed by Gucci Creative Director Frida Giannini.

This new collaboration joins two uniquely Italian traditions of design and craftsmanship, from leaders in their respective industries.

The Bianchi by Gucci is available in two models, both with Gucci’s signature green-red-green web stripe.
Continue reading