Baume & Mercier is currently holding a competition via its Facebook page to give its fans a rare chance to attend the prestigious Salon International de la Haute Horlogerie (SIHH) in Geneva, Switzerland.

“This is a gift to our fans at the occasion of Baume & Mercier’s 180th anniversary. We couldn’t celebrate it without them,” said CEO Alain Zimmermann.

Two lucky contestants will be chosen as Baume & Mercier’s “very special reporters” to cover the industry professionals-only SIHH trade show this January.

German automaker Daimler has just released the details and images of the Mercedes Eurocopter EC145 helicopter which had its debut in Geneva.

The Mercedes Eurocopter EC145 helicopter is built by EADS and has received the styling touch of the German carmaker.

Designed at the automotive manufacturer’s studio in Como, Italy, the EC145 is a mid-sized, twin-engine helicopter, which can accommodate eight passengers.

The Eurocopter EC145 chopper was presented for the first time this week at Geneva’s European Business Aviation Convention & Exhibition.

The Le Richemond Hotel in the Swiss city of Geneva claims it has become the first in the world to offer guests the service of a “watch butler.”

The Swiss hotel has introduced a new service for watch lovers by employing the services of Pierre Jacques, the head of Swiss watch boutique Les Ambassadeurs, to advise guests interested in Switzerland’s famous horology industry.

The “watch butler” is on hand to display particular timepieces as well as being able to arrange private tours to top-end timepiece manufacturing sites such as Vacheron Constantin, Roger Dubuis and Franck Muller.

Jaime Hayon has just completed the interior for the new Faberge Geneva Store.

The opulent retail space mixes the contemporary with the classic while remaining true to the company’s luxury roots.

The elegant boutique enjoys wood-paneled accents and a mostly clean, white design.

A flawless blue diamond weighing 7.03 carats has sold for a record 10.5 million Swiss francs ($9.49 million), the highest price paid per carat for any gemstone at auction, Sotheby’s said.

The rectangular-shaped blue stone, mounted on a platinum ring, is the rarest to enter the international market this year.

The anonymous phone bidder, who won after a 15-minute war, has yet to name the gem.

In Mercer Consultings annual Quality of Living Survey, Europe once again dominates the list of 215 countries around the world.

The top three cities are, by rank, Vienna, Zurich (last years winner), and Geneva.

Commonwealth nations fare pretty well, too, winning 9 of the top 30 spots, even though London comes in only at 38.