Fendi Acquarossa

Fendi honors Roman passion with latest fragrance

Italian label Fendi is launching L’Acquarossa, an homage in scent to Rome, and also to passion and feminine beauty. The new eau de parfum will be available from September in select stores.

la legende de shalimar

VIDEO: The legend of Shalimar by Guerlain

French beauty brand Guerlain has released a short film exploring the inspiration behind its iconic Shalimar fragrance. The video stars Natalia Vodianova in the role of an Indian princess.

Fragrance Explosion

Harrods to hold perfume extravaganza

The London department store Harrods is all set to host a month-long festival celebrating everything olfactory, titled “Fragrance Explosion.”

Miss Aura by Swarovski

A new Swarovski fragrance for September

Two years after launching Aura, Swarovski is unveiling new butterfly-themed fragrance Miss Aura, a fruity-floral perfume available in September.

Burberry Store Logo

Burberry set to launch new men’s scent

Burberry Brit Rhythm is the first fragrance the label has created since its beauty business was brought in house on April 1.

Private Blend London by Tom Ford

Tom Ford creates exclusive scent for London

In celebration of his first London standalone store, Tom Ford is releasing a fragrance titled Private Blend London. It will be sold exclusively at the new location for its first six months.

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