Gucci “Special Edition” Heritage Aviators

The House of Gucci has come out with a new collection of “heritage” aviator sunglasses. The three new models (unisex 1627/S, men’s 1622/S, and women’s 3108/S) all feature the red and green Gucci stripe and “G” logo on both temples. The sunglasses come with a special edition leather case and carrying pouch. The case has … Continued

Tag Heuer releases Squadra Night Vision optics

Tag Heuer Avant-Garde Eyewear has created Squadra Night Vision – the world’s first ophthalmic mask made specifically for night driving. Designed with endurance race in mind, their Squadra glass is used by team Peugeot during this year’s Le Mans Endurance Race. With titanium arms, high contrast lenses, they assisted the Peugeot team into the champion … Continued

Chanel Eyewear Spring Summer 2010

Brilliantly radiant new Chanel eyewear campaign features Karl Lagerfeld favorites Baptiste Giabiconi and Freja Beha Eirchsen. Pictures are snapped in a very clean and interesting way with one model taking picture of other one.

MYKITA x Romain Kremer YURI Eyewear

Mykita has teamed up with Romain Kremer for Fall/Winter 2010 and created these amazing sunglasses that come with an attached head piece. The design of the sunglasses were inspired by the first man in outer space, Yuri Gararin, and you can really see the inspiration in the design. Available in two colors, red and black, … Continued

First look at Madonna For D&G Sunglasses

Pop queen Madonna and Italian fashionistos Dolce & Gabbana have joined forces on a new collection of sunglasses called MDG. Domenico Dolce and Stefano Gabbana sketched more than 50 styles of shades and Madonna picked out six pairs for the collection. They will come bearing prominent MDG logos, with an “M” made from little stars … Continued

Maria Sharapova’s TAG Heuer Eyewear Collection

Tennis star Maria Sharapova is internationally known for her flawless tennis swing and impeccable sense of style, on and off the tennis court. Now TAG Heuer Eyewear and Sharapova have collaborated to design a new collection of sunglasses that deliver both function and fashion. Avant-garde, ultra-feminine and incredibly comfortable – the Maria Sharapova Collection by … Continued

Caresse d’orchidées par Cartier precious eyewear

Romantic and modern, the Caresse d’orchidees par Cartier rimless eyewear collection features an alluring flower decorated with sumptuous details, ranging from pink sapphires and diamonds to hand-laid black lacquer. Cartier’s stylized orchid rests delicately on the sides of these exceptional eyewear creations. The elegant solid gold frames are available in white, rose or yellow gold.

Alain Mikli “Glam” Collection

World-renowned inventive eyewear designer, Alain Mikli’s new “Glam” collection encourages eyeglass wearers to dress their eyes with sparkles. Alain’s signature acetate frames are delicately embedded with Swarovski crystal stones. The Glam frames are available in an oversized retro “Jackie O” style or a more discrete rectangular style.

Ray Ban Wayfarer Colorize Kit

Ray Ban is releasing the “Colorize” kit that includes paint markers and stencils to customize your sunglasses with your very own unique look.