Tag Archives: Dior

Sauvage Dior

WATCH Johnny Depp’s Short Film for Dior Sauvage

After releasing a teaser clip back in August, the full, director’s cut of Johnny Depp’s Dior Sauvage campaign has finally been released.

The ad, filmed by Jean-Baptiste Mondiano, shows Johnny Depp driving out of Los Angeles in a vintage Dodge Challenger. Depp says into the camera, “I gotta get out of here. Which way? I don’t know… Dior.”

WATCH: LILY-ROSE DEPP IS THE NEW FACE OF CHANEL

Sauvage Dior

The film also features an original track from slide guitarist Ry Cooder. The scent, due out on September 2, takes off from the original 1966 version but attempts to make it more modern, strong and masculine.

Paris XVIE by Dior Homme

Dior Homme and Willy Vanderperre Present “Paris XVIE”

 has released a new video as part of its Homme Winter 2015-2016 campaign, filmed by Willy Vanderperre.

Dior Homme Paris XVIE

Starring model-turned-actor Boyd Holbrook, the film tells the tale of the day in the life of an American in Paris. Titled “Paris XVIE,” it is set at night and features a dapper-looking Holbrook wandering the French capital’s streets after nightfall. His rakish suit contrasts with the late-night neon signs flashing behind him, perfectly capturing the “subversive elegance” of the collection that Dior hoped to express in the clip.

Paris XVIE by Dior Homme

Moving from a Haussmaan-style apartment to a café terrace, viewers get a look at Dior Homme’s latest collection — a dinner jacket with tails, a winter coat and a crisp white shirt.

Dior Homme Paris XVIE

The Dior Homme winter collection was designed by Kris Van Assche. The movie comes with its own photography campaign, also featuring Holbrook.

Paris XVIE by Dior Homme

“We started this collaboration with a focus on the film and now the pictures also have that filmic feel,” says Vanderperre.

Dior Homme Paris XVIE

“We wanted somebody that we could explore the filmic idea with further, and it was Kris that suggested Boyd.”

Dior Homme Paris XVIE

Sauvage Dior

Johnny Depp for Dior Sauvage

Dior have started to unveil teaser images from their new ad campaign featuring actor Johnny Depp for a new men’s perfume, Sauvage…

Sauvage Dior

Johnny Depp has been announced as a new face for a Dior fragrance making his first ever fragrance ad.

The American actor is set to front a yet to be named fragrance to be released on September 1st 2015 for the luxury brand.

Dior declined to say how much the contract was worth, but it has pockets deep enough to afford him while also paying Natalie Portman and Charlize Theron to endorse its products.

Depp, ranked among the top-paid actors in Hollywood, has amassed an estimated fortune of $250 million, much of it thanks to the “Pirates” movie franchise, the latest of which he is currently filming in Australia.

Johnny Depp dior

Musee Christian Dior

Dior’s New Look on exhibit in Granville

Musee Christian Dior

The Musée Christian Dior in Granville (Lower Normandy) will host the “Dior, The New Look Revolution” exhibit from June 6 to November 1, 2015.

A perfect time to take a look back at Christian Dior’s 1947 collection, which not only propelled the designer to the summit of couture, but also revolutionized fashion for decades to come.

Currently closed for renovations, the Musée Christian Dior will reopen its doors on June 6 for the exhibit “Dior, The New Look Revolution.”

The exhibit will allow visitors to discover or reacquaint themselves with the French brand’s creations from 1947, the year when the designer presented his first haute couture collection, to 2015.

dior new look

On February 12 of that year Christian Dior surprised the audience with his first haute couture collection, breaking all the rules of fashion.

The female silhouette, which during the war tended to be rather masculine and straight-lined, became seductive, elegant and ultra-feminine in the French designer’s hands, with an accent on curves.

The waist became very defined, the chest rounded and the shoulders narrowed. A revolution in the world of fashion. The New Look was born, and the “Bar suit” was its emblem.

Le New Look

This afternoonwear that has become iconic in fashion was originally composed of a jacket and long skirt. Revisited since by Christian Dior’s successors, the “Bar suit” will also be present at the exhibit through reinterpretations by Galliano, Hedi Slimane and Raf Simons.

In all, 80 pieces of haute couture, from Christian Dior to Raf Simons, will be presented to the public. Visitors will also discover around 30 photographs, archive documents, manuscripts, original drawings, New Look dolls, templates and even Miss Dior perfume bottles, directly inspired by the New Look silhouette created by Dior.

la Revolution du New Look

“Dior, The New Look Revolution” will take place at the Christian Dior Museum in Granville from June 6 to November 1, 2015.

La Rose des Vents Dior

Christian Dior gets nautical with new jewelry line

La Rose des Vents Dior

Christian Dior has released a new jewelry line inspired by childhood memories of the house’s founder.

The “Rose des Vents” collection is a nautical-themed bracelet and necklace range based on Dior’s childhood seaside villa at Granville. The house was called Les Rhumbs, the name given to the 32 divisions of the wind rose.

Designed by Dior Joaillerie Creative Director Victoire de Castellane, the collection ties together Dior’s passion for roses, lucky pendants and travel.

It comprises a series of bracelets and necklaces of varying lengths with medallions crafted from yellow gold, mother-of-pearl, lapis lazuli and rose gold. Each pendant is double-sided and features a “hardstone” or “wind rose” face, according to the wearer’s movements. The medallions also include a twisted outline of gold rice grains in an ode to the ocean.

“I wanted to start from the idea of a little motif pendant. And what is more metaphorical than a medallion?” says de Castellane.

“A symbol of travel, in it you find echoes of Christian Dior’s star and the idea of the good-luck charm, but also the rose, his favorite flower. The whole history of the house is there, implicitly.”

“Rose des vents is also a metaphor for creation. Creating is about searching, turning things over, and then finding ones cardinal point and setting off on a journey. Creation is the product of a stationary voyage.”

It was in the gardens of the legendary villa that a young Christian Dior first discovered and cultivated his love of flowers.

Later, in Paris, it was as the result of finding a somewhat mysterious star sign on the ground that the highly superstitious designer decided to open his own couture house, interpreting this chance find as a portent of his destiny. The collection is therefore a tribute to his vision and beliefs.

The collection will launch in France on May 13, the rest of Europe on May 25 and worldwide from June 10. Prices range from €1,350 to €8,000.

Dior Secret Garden IV

Rihanna and Dior release extended Secret Garden video

Dior Secret Garden IV

Dior unveiled their Secret Garden IV campaign last week, featuring Rihanna, and on Tuesday they released a longer version of the video.

Footage follows Rihanna cloaked in a form fitting gown, moving sensuously down the halls and through the gardens Chateau Versailles outside Paris.

The video, directed by Stephen Klein, was created to promote the Esprit Dior Tokyo collection. The only light sources are candles and the moon.

The natural light is used to emphasize the metallic aspects of the creations, which include a sparkling sequined gown, metal-crafted earrings and the Diorama handbag with a metal closure.

Rihanna Dior Secret Garden campaign

Rihanna stars in latest Dior campaign

Dior has unveiled its latest campaign, featuring a designer-clad Rihanna using the French château of Versailles as her midnight playground.

“Secret Garden IV” is the fourth film in a mini-series directed by Steven Klein for the fashion house. It sees the Barbadian singer, dressed in various outfits from the label’s Fall 2015/2016 collection, dancing through the palace’s corridors and gardens after nightfall.

The accompanying music, “Only If for a Night” by Midas, will appear on the Barbadian pop star’s upcoming album, set for release this month.

Rihanna Dior Secret Garden campaignRihanna Christian Dior Secret Garden ad campaignRihanna Dior Secret Garden ad campaign

Shot by Steven Klein in Versailles, the photos have Rihanna modeling bags like the Diorama while posing in the palace and moonlit garden.

Rihanna Christian Dior Secret Garden campaign

The brand also announced Jennifer Lawrence as the face of Dior makeup line just days ago.

Dior Cruise 2016

Dior Cruise 2016 Show – Best of [VIDEO]

On Monday, May 11, Dior presented its Cruise 2016 collection just outside of Cannes, at Pierre Cardin’s Palais Bulles.

Dior Cruise 2016

Modern fabrics and an emphasis on plaids are among the defining characteristics of the new line. Between the looks unveiled and the venue, against the backdrop of the Mediterranean Sea, the show gave the guests an impression of freshness and lightness.

Dior 2016 Cruise Show

The choice of location is significant, as the collection reflects the spirit of the French Riviera, namely in its colors and textures. Simons emphasized shimmer and contrasting textures, along with layering effects, while maintaining an overall tone of breeziness and modernity.

Dior 2016 Cruise Show

The collection was dominated by blouses, wide-legged pants, short skirts and a modern take on the iconic Dior Bar Suit. Very summery, the dresses have elements of 1960s style but remain contemporary.

Dior Cruise 2016 French Riviera

Bold prints

Patterns, and especially plaids, were seen throughout the show, often with metallic effects. In terms of colors, black and white were fairly present, along with shades inspired by the landscapes of the Côte d’Azur — namely blues, reds, pinks and browns.

Dior 2016 Cruise Show

Held two days before the opening of the Cannes Film Festival, the show was attended by several celebrities, including French actress and Dior spokesmodel Marion Cotillard, as well as Cressida Bonas, Zoë Kravitz, Dakota Fanning and, of course, Pierre Cardin.

Dior 2016 Cruise Show

Palais Bulles

Dior to Show at Cardin’s ‘Bubble Palace’

 Palais Bulles

According to Women’s Wear Daily, the French luxury brand’s 2016 cruise collection will take to the runway at the Palais Bulles de Pierre Cardin, on the French Riviera on May 11.

 Palais Bulles

Purchased by Pierre Cardin in the 1990s, the Palais Bulles, an immense atypical mansion on the Mediterranean coast not far from Cannes, will welcome the latest ready-to-wear collection by Raf Simons for Dior.

 Palais Bulles

The show will take place on May 11, just two days before the kickoff of the 68th Cannes Film Festival, taking place May 13-24.

 Palais Bulles

Last year’s Dior Cruise Collection fashion show took place at the Brooklyn Naval Yard in New York City.

Chanel kicked off the cruise collection season on Monday, May 4, with a fashion show in Seoul, South Korea.

Dior launches Rose des Vents fine jewellery [VIDEO]

Dior has created four short videos to mark the launch of its new Rose des Vents jewelry line.

The whimsical animations are based on the drawings of the contemporary French jewelry designer Victoire De Castellane in which she imagines encounters with the house’s founder, Christian Dior.

The eight-point Rose des Vents medallion is showcased in each film and each cardinal point represents one of the stones used in the collection.

In one movie, de Castellane spins the Rose des Vents to find herself in the next frame with Dior in the midst of prepping for a party at the Dior headquarters on Paris’s Avenue Montaigne. The music turns on and lapis lazuli medallions flit around the room like a disco ball.

The Rose des Vents line will go on sale on May 11 in France, May 18 in Europe and June 3 in the rest of the world.

The line features four bracelets, four necklaces and one long necklace, priced from 1,350 euros to 8,000 euros.

Lady Dior 2015

Watch: Marion Cotillard Goes Sci-Fi for Lady Dior

Lady Dior 2015

An isolated solar plant in the California desert serves as the backdrop for the Lady Dior Spring-Summer 2015 campaign, brought to life by Marion Cotillard and shot by Peter Lindbergh.

The making-of video (above) shows Cotillard and company on location in a flat, arid setting populated by solar panels that are echoed by the actress’s sparkly attire and shiny metallic bag.

Dior and I documentary

Watch the Trailer for “Dior and I” Documentary

After iconic French luxury labels Chanel and Yves Saint Laurent, it’s the house of Dior’s turn to hit the big screen.

This month, cinema go-ers in the UK, Australia and Japan will be able to discover the new “Dior and I” feature-length film.

The title of the documentary is a nod to Christian Dior’s 1956 memoir “Christian Dior and I”. Melding the everyday, pressure-filled components of fashion with mysterious echoes from the influential French luxury brand’s past, Dior’s first brand-backed movie release is a tribute to the seamstresses who helped Raf Simons create his first Haute couture collection in just eight weeks, as opposed to the usual five or six months.

Dior and I documentary

The dramatic crux of the documentary directed by Frédéric Tcheng hangs on Simons’ ability to pull off the colossal feat of producing a haute couture collection within a unimaginably tight time frame.

Naturally, Belgian designer Raf Simons plays the starring role in this film that revisits a critical period in the history of the Christian Dior label.

Simons’ leading ladies in “Dior and I” are Florence Chehet, the dynamic and upbeat head seamstress for the atelier ‘flou,’ and Monique Bailly, the anxious and quick-witted head seamstress for Dior’s atelier ‘tailleur.’

“For me, they are the two most important people in the house,” says Pieter Mulier, Simons’ right hand at Dior and longtime collaborator. “Because they have everything in their hands.”

Raf Simons debut runway show

After surviving 13 months without a head designer after John Galliano’s public fall from grace, in 2012 Dior announced that Raf Simons would fill the vacant seat of artistic director.

The fashion world was up in arms. The self-taught designer whose previous credits included a namesake menswear line and who had been perceived by many as a “minimalist,” had always kept a low public profile and, most importantly, had never before worked in haute couture.

“Dior and I” is coming to cinemas in Japan on March 14, Australia on March 26, the UK on March 27, while North American audiences will have a chance to see it starting April 10.

For more information visit: www.facebook.com/diorandimovie

Be Dior Spring 2015 Campaign

Jennifer Lawrence fronts Be Dior handbag campaign

Be Dior Spring 2015 Campaign

WWD reports that Paolo Roversi photographed Jennifer Lawrence for the Be Dior campaign, which is to roll out in magazines beginning this week.

The actress appears fresh-faced and sophisticated in a series of adverts for the brand, which showcase a range of brightly coloured bags.

In the accompanying video, the actress reveals what she keeps in her handbag: “Wallet, phone, keys — if I can remember them — ChapStick and a little perfume.”

The clip will debut on Thursday at Diormag.com.

Be Dior handbag campaign Be Dior handbag campaign SS 2015 Be Dior handbag campaign spring 2015 Be Dior handbag campaign

Los Angeles

Dior to hold Cruise show in Los Angeles

Los Angeles

French fashion house Christian Dior will be bringing its Resort show to Los Angeles, continuing the current trend for peripatetic luxury spectacles.

Get set for a star-studded list of attendees: Oscar-winning Los Angles-based actresses Jennifer Lawrence and Charlize Theron are both brand representatives for Dior’s clothing, accessories and fragrance lines.

Last year’s resort show took place at the Brooklyn Naval Yard in New York City, while the recent Pre-Fall 2015 collection was shown off in Tokyo with a special show inside a sumo arena.

Other labels taking their shows abroad include Chanel who held its Métiers d’Art show in Salzburg in December.

Dior Spring 2015 Film

WATCH: Dior Homme Summer 2015 by Willy Vanderperre

Christian Dior has revealed the campaign film for the  S/S 2015 collection, directed by Belgian photographer Willy Vanderperre.

The line, by Dior Homme creative director Kris Van Assche, is presented in a series of close-ups, turning the spotlight on textures and prints.

With this latest collection, the stylist plays with contrasts and similarities through pieces that waver between tradition and modernity, or between an urban spirit and a nautical theme.

Tuxedoes in dark shades are seen alongside lemon yellow slickers, red canvas parkas and striped tanks.

Stripes are a recurring theme throughout the line, whether wide or narrow, in neat lines or in motifs resembling pen strokes.

The Dior Homme runway show will take place on January 24 as part of Paris men’s fashion week, where the F/W 2015-2016 collection will debut.

Dior Capture Totale Serum

Eva Herzigová fronts ads for Dior’s anti-aging serum

Dior Capture Totale Serum

Eva Herzigová has renewed her partnership with the French luxury brand as the face of Dior Capture Totale Serum, a new anti-aging serum.

Close to a year after launching Capture Totale DreamSkin, an all-over skincare treatment, Dior has expanded the line with a serum that leaves skin plumped and toned.

After fronting the campaign for the original product, Eva Herzigová returns to embody Capture Total Serum in a campaign shot by French fashion photographer Patrick Demarchelier.

Naturally, the images turn the spotlight on the perfect complexion of the 41-year-old model, who has been a Dior spokesmodel since late 2012.

The Capture Totale line now includes several age-defying products, including Dreamskin, Multi-Perfection Makeup Base, Multi-Perfection Eye Treatment and the new Serum.

Golden Shock Dior

WATCH: Dior goes for gold in holiday makeup collection

With the holiday season fast approaching, cosmetics brands are presenting special collections brimming with festive colors and shimmer.

 is no exception to the rule, and its new Golden Shock collection celebrates all that glitters. The line’s new lip colors introduce an interesting concept: two-sided lipstick. One side is matte and the other is enhanced with golden shimmer particles, allowing you to play with different effects (Diorific Golden Shock Lipstick, $38, six shades).

Makeup artists can apply both sides of the lipstick to the entire mouth (matte first, shimmer on top), apply the matte color to one lip and shimmer to the other, or bring out the inner lips by applying shimmer to the part.

For those who prefer a gloss, there are also two new shades: Pink Excess and Gold Rain (Dior Addict Gloss, $29.50).

Dior also wants to bring a touch of gold to manicures this season, namely through the Golden Shock top coat with a gold leaf effect.

Golden Shock Dior

There are also four new base shades: Gold Equinoxe (shimmery gold), Shock, (bright red), Mirror (pearly white) and Smoky (dark purple) (Diorific Nail Enamel and Top Coat, $27).

To frame the windows to the soul, the collection also includes a new gold mono eyeshadow (Diorshow Fusion Mono, Mirror, $31) and two five-shade eye palettes, both including gold shades of course.

The Golden Reflections palette includes steel grey, bronze, lavender and beige, while the Golden Shock palette offers dark plum, pink and mauve (5 Couleurs Eyeshadow Palettes, $60).

Finally, the gold theme carries over to the complexion in two pressed powder compacts with a rose gold or yellow gold shimmer (Diorific Illuminating Pressed Powder, $80, Gold Shock and Pink Shock).

The Dior Golden Shock collection is available now at select retailers and at www.dior.com.

Dior Homme Genesis

WATCH: Dior Homme Genesis, The art of creation

Dior Homme Genesis

Genesis: this is the title of the latest video by Maison Dior that tells about the creative process behind the iconic .

Described by Dior as “a black and white voyage of hypnotic beauty,” and with a sumptuous soundtrack by Son Lux, this short fragrance film is an almost synesthetic treat for the eyes and ears.

Collection Esprit Dior Tokyo

Raf Simons taking Dior pre-fall show to Tokyo

Collection Esprit Dior Tokyo

The  creative director will show the brand’s Pre-Fall 2015 collection in the Japanese capital in December.

After last week’s announcement that Chanel will be taking its Métiers d’Art show to Austria (Salzburg, to be precise), comes the news that Christian Dior will be heading to Japan for the same season.

According to a report by WWD, the French brand will be playing to the crowds in the Tokyo with a special show on December 11.

The brand is reportedly also readying a new store in the city’s Omotesando district, as well as an exhibition and photo book by French fashion photographer Patrick Demarchelier.

The trend for international shows in between the main Fall/Winter and Spring/Summer fashion weeks is now well established.

Collection Esprit Dior Tokyo 2015

Alongside Chanel’s ventures to Dallas, Singapore and Edinburgh over the past few seasons, Dior has also travelled to Brooklyn and Monaco to show off its collections.