Luxury brand Montblanc, is opening one of the worldʼs most innovative concept stores, with the launch of its four-storey interactive Boutique in Sanlitun, Beijing.

This is the largest Montblanc Boutique anywhere in the world and by far the brandʼs most audacious, creative and technologically interactive concept store yet.

Visitors are invited to take an audio-operated guided tour through the experience upon arrival, which is delivered via a handheld electronic device.

Lane Crawford, a leading retailer in Hong Kong and Beijing, unveiled its gorgeous Mert Alas & Marcus Piggott-photographed Spring Summer ad campaign.

The images feature actress Li Bingbing, “It” girl Chen Ran and model Sui He — each woman featuring in a collage of images of herself against an emerald background.

The labels featured include Alexander McQueen,  Azzedine Alaïa, Lanvin, Yves Saint Laurent, Celine and Givenchy by Riccardo Tisci, according to WWD.

It’s meant to bring riches and power befitting an emperor, but if Western luxury brands have their way the Year of the Dragon will cost their wealthy Chinese customers a fortune instead.

Monday is the start of the Year of the Dragon, the most favourable and revered sign in the 12-year Chinese zodiac.

The dragon is a traditional Chinese symbol of royalty, fortune and power, and the Year of the Dragon usually sees a spike in marriages and births.

Dolce & Gabbana on Wednesday apologised to the people of Hong Kong for allegedly discriminating against them in favour of wealthy mainland shoppers.

The company’s flagship Hong Kong store has been the focus of protests and online rage after reports that a security guard told locals they were not allowed to take photographs but mainlanders and foreigners were.

Locals accused the fashion house of “mainlandism” and started a Facebook page protesting against the store’s abuse of their rights.

Piaget launches is releasing a huge line of high-end year of the Dragon themed timepieces for the Chinese market.

The Dragon is one of the most ancient and sacred Chinese totems, symbolising at once the identity of the nation and the highest achievements of Chinese civilisation.

One of the timepiece is this Altiplano Tourbillon Dragon Pocket watch. The pocket watch will have a square case and tourbillon movement.

Chinese entrepreneur An Yanshi is convinced he has found the key ingredient to produce the world’s most expensive tea — panda poo.

An has purchased 11 tonnes of excrement from a panda breeding centre to fertilise a tea crop in the mountains of Sichuan province, home to the black and white bears.

He will harvest the first batch of tea leaves this spring and it will be the “world’s most expensive tea” at almost 220,000 yuan ($35,000) for 500 grams (18 ounces).