Established in 1811, as one of the first houses of champagne, Perrier-Jouet debuts a suite collaboration with paper artist Jo Lynn Alcorn.

Since it’s inception, Perrier-Jouet has treated the process of making champagne as an art form, and this flowery champagne campaign is no different.

Through the art of finely hand cut paper, Jo Lynn Alcorn highlights the essence that corresponds with champagne maker’s five, distinct cuvees, and the quality and flavor notes found in each.

Hilton Arc de Triomphe Paris has partnered with Taittinger Champagne to create the “Bubble in Paris” bar that resembles a life-size snow globe.

The translucent bar was conceived by artist Jean-Hugues de Chatillon, who drew inspiration from the mythical realm of Narnia to bottle a miniature winter wonderland.

The 16-foot tall dome will house an all-white, central, circular bar and small lounge that can accommodate 35 visitors at a time and will be open until New Year’s Eve.

Champagne Piper-Heidsieck has wrapped its new limited-edition Bodyguard in a “sexy red crocodile skin” for its launch this month in selected travel retail outlets.

The 75cl bottle of Piper-Heidsieck Champagne Brut can be described as having “springtime citrus aromas with notes of apples and pears”.

Piper-Heidsieck reveals that the the flavour of Bodyguard is reminiscent of the Pinot Noir grape from which it derives its “distinctive flavour”.

Among the hundreds of lots on offer at Christie’s September wine auction in Hong Kong, there’s one in particular that will appeal to more than just wine lovers.

The winning bid for Lot No. 519 will receive a lunch date with Scarlett Johansson and six bottles of 100-year-old Moët et Chandon champagne packed in a special Louis Vuitton leather chest.

The lot is estimated to be worth 380,000 to 500,000 Hong Kong dollars (US$48,700 to $64,100). The proceeds of the sale will go to the Nature Conservancy in China.

If you’re drinking bubbly in Australia that was bottled before September 1, there’s no telling where it actually came from.

But as of Thursday, any bubbly produced in that country can no longer label itself as champagne but will have to be called sparkling wine.

It’s part of a trade agreement that was signed between Australia and the European Union, meant to protect winegrowers around the world and enforce labeling laws, an initiative of the Comité Interprofessionel du Vin de Champagne, or CIVC in France.

Moet & Chandon will be the official champagne of the US Open, the largest sporting competition in the world.

The sponsorship includes an on-site suite at the US Open, which is held in the Queens borough of New York.

The Moët & Chandon luxury suite will not only serve as a celebration station for attending guests, but host an auction to benefit the corresponding charitable effort titled “Cheers for the Champions.”