The Camélia was Mlle. Chanel’s favorite flower and she adorned herself with this bloom often, so much so, that the Camélia is an important part of the company’s branding.

The collection features 3 themes: Camélia Sculpté (sculpted black onyx and white cacholong with diamonds), Fil de Camélia (white gold with diamonds) and Camélia Ajouré (yellow gold).

The Camélia Sculpté collection is a twist on Mlle. Chanel’s favorite color combination: “Feminine and delicate, . . . [the Camélia Sculpté collection] draws on the refinement and perfect harmony of the contrast between black and white, the two fundamental colours [sic] of Chanel.” The Fil de Camélia collection is for the girls who consider diamonds to be their best friend.