Bottega Veneta is the latest fashion house to venture into the realm of personalization, with the launch of a bespoke service allowing shoppers to adorn the latest accessories collection with their initials.

Available through the brand’s e-commerce stores, the service has its own dedicated microsite, where fashionistas can create their personalized piece.

Women can select from a range of small leather goods, shoppers, wallets, cases, and a belt. For men, items include a tote, a cross-body bag, two wallets, and a belt.

The Italian fashion house Gucci is extending its menswear offerings to include Made to Measure, an in-store tailoring service that it is offering in 11 cities worldwide.

In addition to offering fabrics from an exclusive selection, the service provides for customizable options with finishes and details and allows for personal tailoring according to the client’s individual measurements.

The facelifted Rolls-Royce Phantom Series II wasn’t the only new model launched by Rolls-Royce at this week’s Geneva Motor Show. Rolls-Royce also used the Swiss event to unveil a new two-tone color option for the Ghost.

Until now, Ghost customers could only customise their car’s paintwork by optioning the Silver Satin bonnet finish, which only continues up to the A-pillars and windscreen surround. The new option extends the contrast theme to roof, rear pillars and boot lid.

The particular car used at Geneva (pictured below) to preview the option was finished in Infinity Black, with a Cassiopeia Silver upper two-tone.

Black Astrum today launch the Signature Card range of bespoke diamond encrusted business cards, targeting ultra high net worth individuals across the world.

A full set of cards can contain in excess of 30 carats. The average selling price per card is around the £1000 mark, sold in sets of 25, 50 and 100 cards.

“The Signature Card allows our members to express themselves in a truly unique way” said Sufian Khawaja, Black Astrum’s concept director.

Bugatti has launched an online configurator for their Veyron model, both coupe and Grand Sport versions.

Every color imaginable is available, for both the exterior and the interior. After you are done, your creation can be viewed from every possible angle, both inside and out.

On the inside, everything from the logo on the center console to the seatbelt color can be changed to suit you needs and taste.

Prada is introducing PradaPrivate, a collection of sunglasses that enables wearers to customize the letters and symbols on the temple of their frames.

The Prada sunglass customization allows for two letters, numbers, and symbols to be placed on the temple arms of their shades.

Each sunglass arm has a tiny removable section that screws on and off, allowing the letters, symbols and numbers to be screwed on in any configuration.