Tag Archives: aston martin

Beijing Auto Show Blows Hot and Cold

The global car industry is going through a roller coaster ride right now, with sales peaking in many markets yet many of the biggest players find themselves embroiled in scandals. As the Beijing Auto Show opens April 24, the industry faces both more sobering news and exuberant breakthroughs. According to consulting firm McKinsey, auto sales growth is projected to grow in China by just five percent annually over the next five years. China is the world’s number one auto market so if things pan out as McKinsey say they will, there will be much pain to go around.

The bright spot though is hinted at in the image we used above. That is the new concept car from LeSee, the automotive division of Chinese tech firm LeEco, and it is packed with impressive high tech offerings, including a one-piece glass roof, from windscreen to rear window. The BBC says it makes a Tesla Model S look “downright ordinary.” Before we go back to the doom and gloom, the other bit of interesting news here is that LeEco is the major investor backing Faraday Future, the US-based start-up we reported on here.

“After years of double-digit growth, China’s auto market is slowing down. A cooling economy is one of the primary factors in the deceleration of what remains the world’s largest market for automobiles,” McKinsey said.

Domestic and international carmakers face increasingly cutthroat competition for consumers whose preferences have become “more practical”, it said.

The anti-corruption campaign under President Xi Jinping has reduced the appeal of luxury cars, it added, and “significant numbers” of consumers believe they can meet their transport needs by leasing, co-owning, or renting vehicles.

“There’s no sign of momentum,” said Michael Dunne, CEO and strategist at Dunne Automotive in Hong Kong. Competition is growing and “the China profit machine is slowing”, he said.

Competition for market share has become more intense as Chinese carmakers have improved their offerings, particularly in the surging SUV segment, where sales leaped by over 50 percent in the first quarter of 2016 as consumers opted for bigger cars on the country’s hair-raising roads.

Namrita Chow, principal China analyst at IHS automotive, said that international manufacturers can no longer “overlook the Chinese brands, saying, oh they don’t have what it takes to be a competitor. Those days are gone.”

Indeed, LeEco is a prime example of what Chinese firms are bringing to the table, or promising to at any rate. LeEco and Aston Martin announced a partnership February that will allow the British automaker to build its own fully electric ride, likely based on the Rapide saloon.

If nothing else, this illustrates that fears of a slowdown are offset to some extent by opportunities created by the rapidly changing industry, analysts said.

GM China president Matt Tsien said earlier this year that the global giant “expects the automotive industry to change more over the next five to 10 years than in the past 50 years”.

General Motors’ president Dan Ammann pointed to “the inevitable march toward autonomous vehicles” as an opportunity, saying: “We think self-driving cars have the ability to significantly make roads safer”.

More than half of over 3,500 consumers surveyed by McKinsey wanted to upgrade their cars and report co-author Paul Gao told AFP: “The growth is still solid. Five percent out of a big base still makes China a very attractive market.”


This story was written in-house, based on an AFP report and various news reports, including the BBC report cited. The image featured is from the AFP.

Go Hard: Aston Martin Vantage GT8

British luxury carmaker Aston Martin has unveiled the new Vantage GT8, a limited-edition £165,000 ($234,000) version of the vanilla Vantage that the company claims is as close to a road-going racing car as the law allows.

Just 150 examples are being built and the first deliveries won’t start until the end of the year. But those with the money and the patience will get a GT car infused with a host of features and systems developed through Aston Martin’s endurance racing program.

The Vantage GT8 is 100kg lighter than the existing Vantage and its 4.7-liter naturally aspirated V8 has been tuned to deliver 440bhp. Crucially for purists, that power can be delivered to the rear wheels via a proper manual gearbox, if the owner so desires. Otherwise, there’s a paddle-shift automatic transmission in the options list.

Director of Special Projects and Motorsport, David King said: “We long held the desire to create a road car that truly reflects our racing activity at Le Mans. With the Vantage GT8, we’ve finally been able to achieve that.”

Though based on the standard two-seat GT car, no one will be in any doubt that the GT8 is something special. Festooned with carbon fiber aerodynamic aids it has an extended front splitter, fixed rear wing and protruding sills finished in a choice of luminous contrasting colors.

But that’s just the start, depending on how often a potential owner intends to take the car to the track. Glass interior switches can be swapped for plastic, the roof can be specified in carbon fiber and the side and rear windows swapped for polycarbonate to save even more weight and therefore unleash even more performance.

“Road cars are our business, but racing is the beating heart of Aston Martin,” said company CEO Dr Andy Palmer. “Beautifully engineered and set-up to be equally at home on a fabulous road or a demanding race track, the Vantage GT8 is a driver’s car in the truest sense of the word.”

AM37: New Aston Martin Powerboat

The Salone del Mobile at the Milan Design Week welcomed Aston Martin as the brand unveiled the AM37. No, it was not a new luxury GT. Instead, the British luxury car manufacturer has decided to take a dive and turn its attention to boats.

The AM37 isn’t just any boat, it is a powerboat that showcases the best of Aston Martin’s design and approach to aesthetics and comfort. The powerboat has been in the making for over five years, as part of Aston Martin’s collaboration with Quintessence Yachts. More than just a pretty face, the boat will not be used to generate publicity. One lucky bidder will be able to purchase the AM37 later this year once it goes on sale.

“It is true that a beautiful, simple shape is critical to a product’s success but it must also have drama, which is provided by surface language, proportions, and through the choice of exciting materials,” said Aston Martin Chief Creative Officer, Marek Reichman. “The new powerboat represents the ideal combination of luxurious and technical materials, generating a powerful yet understated finished product.”

As for why the AM37 is making its debut at the Salone del Mobile, we honestly have no clue but Reichman’s emphasis on design language offers the best clue.

Aston Martin Vantage V12 S Goes Manual

The Aston Martin Vantage V12 S, still the fastest production Aston Martin, is a variation on the Vantage model meant to titillate the desires of the purists via the inclusion of a proper manual transmission for real driving fun. While it is going back to an older more mechanical age there, the Vantage is also going to have all the latest infotainment and navigation goodies that owners of other automotive exotica take for granted, complete with live traffic alerts and support for Apple’s Car Play.

Anyway, these changes imply that Aston Martin is actually listening to what collectors want, and they want to make a car that pulls the heartstrings of the consumer straight, away from other concerns about finance and whatnot. “The true purist will always hanker for the tactility and connection offered by a manual transmission, so it has been a real pleasure to offer just that in our fastest and most focused model,” said Director of Product Development, Ian Minards.

Even the transmission in the Vantage is a seven-speed box complete with a ‘dog leg’ first gear to allow for the fastest changes between the other gears. Best of all, the manual box is a ‘no cost’ option. It also doesn’t cost anything in terms of performance; regardless of transmission choice, the car boasts the same top speed — 205mph and a 3.9 seconds 0-100km/h time.

The Gaydon firm still injected a bit of tech in the transmission though with something called the AMSHIFT. While the popularity of paddle-shift systems in exotic cars means heel-toe gear changing is a dying art, the AMSHIFT will blip the throttle on the down change and allow the accelerator to stay flat to the floor on the upchange — in other words, the two cool things that paddle changing offers.

“Technology drives us forward, but we understand the importance of tradition,” said Minards. “At a time when manual transmissions have almost entirely disappeared in high performance cars, this makes the manual V12 Vantage S a very special car indeed”. You have to give props to Aston Martin, for being able to provide the immersive feedback that drivers enjoy despite the forward thrust towards automation.

Unique Aston Martin DB10 Sold for $3.4m

Picture yourself sitting in the driver’s seat of the exceedingly rare Aston Martin DB10, humming the theme music of James Bond as you conquer a corner in style. As it happens, the car shared screen time with James Bond as he navigated the adrenaline-filled plot in Spectre. Rare as the DB10 is (only 10 were made), you can only dream of driving it but, for one determined collector, dreams came true. At a thrilling auction at Christie’s in London, the only DB10 made available for public sale fetched a stunning £2,434,500 ($3,476,466). This is almost £1 million above the high end of the estimate, as we reported here. The auction saw the car go under the hammer with 10 other lots, which together made up a curated collection called “James Bond Spectre –The Live Auction”.Aston-Martin-Db-10-1

This piece of automotive history is a celebration of the five-decade relationship that Aston Martin has enjoyed with Bond. The car also hints at what we can expect from the brand in future. Of the 10 cars that were handcrafted at the brand’s Gaydon headquarters, eight were modified for the filming of the movie. The other two were kept in pristine condition, which allowed for Christie’s to put one up for auction.Aston-Martin-DB-10

All proceeds of the sale were donated to the international humanitarian aid organization Médecins Sans Frontières, otherwise known as Doctors without Borders, which provides medical care and support to victims of armed conflict, epidemics and disasters. Aside from the DB10, a further 14 lots are available in the online sale that runs till February 23 to celebrate the release of the 24th Bond film on Digital, Blu-ray and DVD.

Force Awakens at Detroit: Henrik Fisker Supercar

While legal wrangling almost kept the covers on the Henrik Fisker-designed VLF Automotive Force 1 supercar, what has emerged at the North American International Auto Show 2016 is actually a limited edition vehicle that is ready to go into production. Thanks to legal wrangling and claims of copyright infringement that have been plaguing the model since its first teaser sketches were published late last year, it looked as if the concept car might never see the light of day. Read on and you will discover that this is more than a mere concept at this point.

First of all, some background is needed on this saga. While not many will recognize the name Henrik Fisker, pretty much everyone knows Aston Martin. The legal action in question was from Aston Martin, Fisker’s former employers, who claimed the car looked too much like its DB10. Fisker promptly counter-sued and thus continued a love-hate relationship the two parties have been engaged in of late — recent Fisker concepts based on current Aston Martin models have been successfully stopped from going into production for similar reasons.

However now the car has made its debut, any potential likeness with an Aston Martin is difficult to glean; in fact, it looks as if it should have been supercar companies seeking legal counsel, because the car is more than just a concept, it is going into limited production – 50 initial examples – with a $268,500 asking price.

For that sum, owners will get a car designed by the man responsible for penning the lines of the Aston Martin DB9 and BMW Z8 and one backed by former GM boss Bob Lutz and racing driver Ben Keating. The shell is carbon fiber to cut as much weight as possible and the engine under that aggressive hood is reminiscent of a Dodge Viper — an 8.4-liter V10 with no turbos or superchargers attached (other reports confirm that is a Dodge V10 powerplant). That means a 0-100km/h time of 3 seconds and a standing quarter mile time of 10.97 seconds.

Under the carbon fiber paneling is a cutting-edge chassis and computer-controlled suspension setup that promises fine handling as well as blistering but predictable straight-line speed. But perhaps best of all for supercar purists, is that this car comes with a six-speed manual transmission as standard. Ferrari, Lamborghini, McLaren and Porsche have all now ditched the stick-shift in favor of paddles and in doing so have robbed keen drives of greater involvement.

However, not everyone who could potentially fall for the Force 1 is a purist so an automatic option will also be available – complete with the now obligatory steering-column-mounted paddles.

Aston Martin Window Display at Harrod’s

When we heard about this tribute to Aston Martin at Harrod’s, we had to cover it. Our readers have shown a persistent affection for the brand (this is one of our all-time most-popular stories) and what they love, they get more of. Basically, the AFP is reporting that three Aston Martin cars will take over the Harrods storefront window in London as part of a month-long celebration of the British-made automobile.

Aston Martins have been synonymous with James Bond films for the last 50 years. The DB10 being shown at Harrods was built specifically for the latest Bond film Spectre. Also on display is the new Austin Martin model DB9 GT (below). Arguably the most famous of Aston Martins, the DB5, can be seen at the luxury department store in the Knightsbridge area, as well. This model was released in 1963 and set a standard for Aston Martins to follow with its improvement in performance.

Aston Martin DB9 GT Bond Edition

As an aside, we published a photo essay pitting the DB5 against the Vanquish right here. Ok, back to the story on hand.

Aston Martin specialists will be at Harrod’s throughout an accompanying exhibition to provide visitors with insight into the cars and their product range. If we were able to make it to this exhibition, you know how we would be harassing… The window display and the exhibition will run until January 28.

DB5 vs Vanquish

DB5 vs Vanquish. By Andy Wee

Grant Macdonald Launches Aston Martin Martini Set

British silversmith Grant Macdonald recently launched the Aston Martin Martini Set, right on the heels of the latest James Bond flick, Spectre. The limited edition set debuted along with a collectible sterling silver 1:30 model of the iconic DB5 at an event called Timeless 100 – Timeless 100 also refers to the both the martini set and the scale model, as seen on the Grant Macdonald site. This collection tickled our fancy because we happened to have published an exclusive photo essay pairing the classic Aston Martin DB5 and the Vanquish in Shanghai, which you can see here. Our thanks again to Yacht Style for sharing the essay with us.


Returning to the scale model and the martini set, both are limited to 100 pieces each, with the martini set lined in 24k gold (a twist on the old silver lining phrase). The martini set includes two martini glasses, two olive picks and a cocktail shaker. Veterans of the watch scene and car enthusiasts alike will recognize the intricate crosshatching pattern on the stems of the glasses and on the shaker as a reference to the carbon fiber used by Aston Martin for their contemporary cars. Well, the martini set does not share the lightweight characteristics of carbon fiber though as we are told it contains a total of 1kg of silver…

DB5 colour

It reportedly takes 30 hours to handcraft each martini set and 50 hours for each of the scale replicas, which are mounted on a wood and glass platform. London-based Grant Macdonald has been an Art of Living partner to Aston Martin since 2011. In fact, the Timeless 100 collection is also a deliberate reference to the 100th anniversary of Aston Martin, which was in 2013.

Martini Lo

COcktail SHaker alone LR

Aston Martin Vanquish vs Aston Martin DB5

Shanghai, where old meets new every day, is the perfect foil for an encounter between the Aston Martin Vanquish and the Aston Martin DB5; nose to nose in elegant harmony, composed by photographer Andy Wee for our friends at Yacht Style. Also, the latest Bond film, Spectre, is out now so that gives us another reason to revisit the DB5… Aston Martin’s silver DB5, the iconic bond car,  made its first appearance in Goldfinger in 1964, and began a relationship that has lasted 50 years. With a six-liter V12 engine, the Aston Martin Vanquish has the acceleration of a Grand Prix racing car. The Aston Martin DB5 is super light, and is paired with a state-of-the-art engine that still impresses five decades later.








Story Credits

Photography by Andy Wee

Aston Martin DB10

Behind the scenes with James Bond and Aston Martin

Daniel Craig shares his thoughts on the new Aston Martin DB10 in the latest “Spectre” teaser video.

The new clip, released Thursday, gives both Bond and Aston fans their biggest hint yet at what to expect from the car when it appears in the 24th official Bond film later this month.

Regarding the DB10, built specifically for the film, Craig describes the car as feeling right and looking like a proper Bond car.

The special effects and stunt department also confirm that this will be the first Aston Martin since Craig took up the mantle of the world’s favorite fictional British secret agent to come gadget laden.

In an interview with the British press over the weekend, “Spectre” stunt coordinator Gary Powell confirmed that he and his team had destroyed £24 million worth of cars in creating the film’s action scenes including seven of the 10 specially built Aston Martins.

“Spectre” will hit British cinema screens on October 26 and will be released globally in November.

Aston Martin DB10

Aston Martin DB11 logo

Aston Martin DB11 announced for 2016 unveiling

Aston Martin DB11 logo

The next  will be presented in 2016 and it will be called the DB11, according to the British manufacturer.

Along with the announcement comes a logo for the DB11.

Though numerically it succeeds the DB10 coupé, custom-made for James Bond film “Spectre,” the DB11 looks a little further back for its inspiration.

Aston Martin DB10

Aston Martin namechecked the iconic DB5 and DB9 in its statement to the press, while CEO Dr Andy Palmer casting it as the next step in the ongoing enterprise for the car marque, which was founded in 1913.

“Not only is it a sign of our intention to continue the long line of iconic sports cars that bear the ‘DB’ moniker — the very bloodline of our brand — but it also shows the world our ambitious plan in action,” he said.

“The coming years will see Aston Martin transform not only its entire range of models but also its scale and global presence, and the new DB11 will be central to that success.”

Aston Martin DB9 GT Bond Edition

Aston Martin launching limited DB9 GT Bond Edition

Aston Martin DB9 GT Bond Edition

 has is celebrating the release of Spectre movie with the launch of the limited DB9 GT Bond Edition, limited to 150 examples.

Using the 6.0-liter, V12-engined grand tourer — the most powerful DB9 to date — as its starting point, the special edition adds Spectre Silver paint, sterling silver Aston Martin badges on the front and rear, and “007 Bond Edition” exterior badging.

Aston Martin DB9 GT Bond Edition back

Inside, it features numbered sill plaques with the 007 logo, gun barrel embroidery and a Bond Edition start-up screen on the infotainment system.

A suite of Bond-themed accessories complete the package, including an Omega Seamaster Aqua Terra 150m James Bond Limited Edition watch with a unique Aston Martin strap.

Seamaster Aqua Terra 150M James Bond

The new DB9 GT Bond Edition is now available to order around the world priced at £165,000 (€223,872).

2014 Aston Martin Rapide S

Aston Martin to launch all electric, 800hp supercar

2014 Aston Martin Rapide S

In two years, British sportscar manufacturer Aston Martin will launch an all-electric car that’s equipped with an 800-horsepower engine. It’s a suped-up version of the four-door Rapide, according to Automotive News.

Aston Martin CEO Andy Palmer said at Sunday’s Pebble Beach Concours d’Elegance that the company plans to launch an all-electric version of the DBX crossover by the decade’s end.

He confirmed the project of the all electric Rapide after having said in April that the company was considering the idea.

Kahn Design Vengeance sketch

Kahn teases Aston-based Vengeance supercar

Kahn Design Vengeance sketch

Kahn Design has revealed the first official design sketches of their new coach-built model, the Kahn Vengeance WB12.

The Vengeance is based on the Aston Martin DB9 and will keep its existing underpinnings and engine.

However, its exterior is a completely bespoke reimagining.

In an official statement, company founder Afzal Kahn likens the car’s outline to that of a sabre-toothed tiger on the prowl and says that the sportscar, expected to go into very limited production towards the end of the year, is the realization of a life-long ambition.

“I’ve worked in the industry my whole career, and I want to leave a legacy which I can be proud of. The design has gone through several iterations over the years and I’ve taken my time in selecting the right partners to prototype and manufacture the car, ensuring it represents the pinnacle of quality and perfection.”

Henrik Fisker Thunderbolt

Aston Martin Thunderbolt Concept by Henrik Fisker

Henrik Fisker Thunderbolt

Henrik Fisker revealed a new design study based on the Aston Martin Vanquish coupe at the 2015 Amelia Island Concours d’Elegance.

The new car is called the “Thunderbolt”, and officially it’s still a concept though a limited production run could – and likely will be initiated

The exterior, which favors angles over curves, is almost entirely carbon fiber — except the curved roof, which is tinted glass.

Henrik Fisker Thunderbolt interior

The front and rear headlamps are also bespoke, as is the rear wraparound windshield. Look hard enough and the Vanquish is still there, but so too are all of Fisker’s famous design approaches.

“I wanted to create an elegant beautiful GT sports coupe, with pure emotional sculpture, that would stay timeless,” said Fisker.

The front grille is much larger and more pronounced, as is the brightwork and the car does look elegant yet slightly menacing, sitting some 15mm lower to the ground than a normal Vanquish and on 21-inch alloy wheels.

Henrik Fisker Thunderbolt side

Inside, the leather trim is courtesy of premium Italian furniture makers, Natuzzi; there’s a special skeleton Chronograph clock in the center console built by Swiss watch maker Maurice Lacroix, and it is the first car in the world to feature a curved, free-standing touchscreen.

The 11.6-inch display is a prototype designed to be viewable without glare at any angle, developed by Panasonic in collaboration with Fisker.

Henrik Fisker Thunderbolt curved display

Fisker has no official plans to put the Thunderbolt into production, although he said this week that a positive response to the concept could see a limited number built for customers.


Aston Martin DBX

Official: Aston Martin DBX Concept

Aston Martin DBX

Aston Martin is making a huge statement of future intent with its new DBX concept, which it unveiled at the Geneva Motor Show on Tuesday.

The first car ever to come out of the company’s facilities to boast all-wheel drive and electric power, Aston Martin claims that the car is intended to redefine the concept of the luxury GT car.

Aston Martin DBX SUV

This is a huge change of direction from the company who until today favored 6-liter, 12 cylinder engines for powering its sportscars, supercars and luxury GTs. But, as well as a nod to more sustainable personal mobility, the new concept also recognizes the importance of the styling and practicality that a crossover provides.

With the notable exceptions of Ferrari and McLaren, all of Aston Martin’s other serious competitors — from BMW to Bentley and from Porsche to Lamborghini — have or are developing larger SUV-inspired cars.

Aston Martin DBX interior

The DBX offers the same elevated driving position, large wheels, ground clearance and bulging wheel arches and increased luggage space, but is still unmistakably an Aston Martin coupe.

Since gaining its independence from Ford, Aston Martin has struggled to compete with its closest rivals on any level other than attention to detail, exterior design and craftsmanship.

Aston Martin DBX side

Its once glorious engines are now showing their age against the latest turbocharged V8s being used by McLaren, Ferrari and Mercedes-Benz, and some of the company’s in-car technologies pre-date the iPhone.

However, thanks to a partnership with Mercedes-Benz, the company will now have access to cutting-edge V8 engines and a host of other toys.

The unveiling of the DBX shows that the deal is already helping the company to start thinking outside the box again.

Aston Martin Vulcan

Aston Martin launches the Vulcan

Aston Martin Vulcan

After weeks of teasing, Aston Martin has officially unwrapped the Vulcan.

A track-only supercar, the all-carbon fiber car is powered by a 7-liter naturally aspirated – i.e., no superchargers or turbochargers – V12 engine.

Aston Martin Vulcan

As for what all of that will mean for the 24 clients who will take delivery of one, Aston is keeping much of the performance data a secret for now. All that it has confirmed is that maximum output will be over 800bhp.

Aston Martin Vulcan side

Of the new car, which will be making its first officially public appearance at the Geneva motor show on March 3, CEO, Dr Andy Palmer, said: “Aston Martin Vulcan is, by its very nature, a rare and thrilling supercar.”

AstonMartin Vulcan interior

Each owner will get the opportunity to add bespoke trim and exterior details to his or her Vulcan and then will also undergo rigorous training on the track and in racing simulators to improve their track-driving.

Aston Martin Vulcan side

A “Vulcan race program” will get underway in 2016, which will see events staged at some of the world’s most famous race tracks. Or, in short, pretty much the same deal offered to buyers of the FXX K and the P1 GTR.

Aston Martin Vulcan back

Dr Palmer describes it as a “unique ownership programme,” and one that “sets a whole new standard in the ultra-high luxury supercar class.”

Aston Martin On Ice

“Aston Martin On Ice” Returns to Colorado

If you’re looking for a snow-fueled adrenaline rush this winter, why bother with heli-skiing when you can take to the piste in a supercar instead?

As well as being much warmer, faster and safer — Aston Martins have climate control, V12 engines and a plethora of airbags — the three-day Aston Martin On Ice event is much more exclusive.

The event, which will be hosted in the town of Crested Butte in the Colorado Rocky Mountains on February 20, will take place on a set of specially carved and honed tracks across a 10-acre area that has taken 250 man-hours to construct.

Aston Martin On Ice

Lucky participants will be able to take their pick from the company’s current line-up of models and put them through breaking and cornering exercises, a slalom and of course a skid pan as well as a full race circuit.

Drivers will receive expert tuition and once their car control is up to scratch will be able to hit a mile-long frozen road course.

For more information and a chance to register for the event, head to the Aston Martin US website.

Aston Martin DB10

James Bond’s new Aston Martin unveiled

Aston Martin DB10

 has unveiled the DB10 during the 24th James Bond movie announcement yesterday at Pinewood Studios in London.

The DB10 will star in the new movie called Spectre, a reference to the global terrorist organization from Ian Fleming’s James Bond novels.

Following the unexpected reveal, Aston Martin CEO Andy Palmer, announced that the car isn’t a concept.

It was built specifically built for the film, and the company worked closely with director Sam Mendes to deliver what it calls the ultimate car for the world’s most famous spy.


However, for Bond-loving existing Aston Martin drivers there is good news, the DB10 will be going into extremely limited production.

Just 10 bespoke models are planned, which will make it the rarest car in the company’s history to carry a DB badge.

Although specific details, such as engine size and performance figures are still unconfirmed, the DB10 is clearly based on the existing two-door, two-seat Vantage super coupé so expect a V12 engine and a top speed of over 200mph, and a host of envious glances.

gold Aston Martin DB5

Unique Gold Aston Martin DB5 to be Auctioned

gold Aston Martin DB5

A one-off gold-plated third scale replica of James Bond’s iconic Aston Martin DB5 will go under the hammer later this month in an online auction to benefit the National Society for the Prevention of Cruelty to Children.

The event is created to celebrate the 50th anniversary of Goldfinger, the first bond film to feature the iconic DB5.

The car was built by Propshop, the company that provided scale models of the DB5 for special effects scenes in the most recent Bond Film, “Skyfall.”

The one-off gold model with 24-carat gold plated detailing comes complete with radio controlled machine guns, bullet-proof shield and revolving number plate – just like Bond’s DB5.

gold Aston Martin DB5 interior

Bidding commenced on Monday and will continue until September 17, the 50th anniversary of the world premiere of “Goldfinger.”

The car is expected to fetch between £40,000-£60,000 and is one of a host of specially commissioned Bond-themed items in the sale.

Omega Goldfinger Seamaster Aqua Terra wristwatch

Also included in the sale will be a unique Goldfinger Seamaster Aqua Terra wristwatch created by Omega to celebrate the anniversary of the film.