The wait is almost over: two years after the Lebanese designer Elie Saab announced his debut scent, the launch has been scheduled for this summer. Called simply Le Parfum, the fragrance developed by perfumer Francis Kurkdjian (Le Male by Jean Paul Gaultier) will be available from July. Kurkdjian came up with a flowery-woody composition of [...]
According to French media reports, the Inglourious Basterds actress has signed on to become the new face of Dior’s Hypnotic Poison fragrance. Laurent — who has confirmed she will be wearing vintage Dior to the opening ceremony of the Cannes Film Festival as this year’s host — will be joining fellow French actress Marion Cotillard [...]
Schweppes has recruited screen siren Uma Thurman in another glamorous ad campaign, this time shot by famed high fashion photographer David LaChapelle. In its latest TV ad blitz, the fizzy beverage maker trades in one statuesqueue blond for another, having used Nicole Kidman in a Bollywood-inspired ad campaign in 2009. The ads feature Thurman reclining [...]
Swiss luxury jewelry and watch brand Piaget has tapped Actress Jessica Alba to be an ambassador for its new Possession jewelry collection. Alba features in six ads for Piaget’s Possession line, which were styled by Brad Goreski and shot by Patrick Demarchelier before being released on Facebook. The star says that she likes the “chic [...]
The American actress has landed what is believed to be her most lucrative advertising deal to date. According to E! News, French luxury house Louis Vuitton has tapped Jolie for a global, print-only campaign to be released in the summer. Jolie joins other entertainment heavyweights including Jennifer Lopez and Madonna as Vuitton’s spokesmodel.