Style / World of Watches (WOW)

Tissot Begins 100 Day Countdown To Asian Games 2014

The rest of 2014 appears packed with sporting events, beginning with the FIFA World Cup which kicks off tomorrow in Brazil. The Commonwealth Games 2014 will commence on 23 July in Glasgow, shortly after the World Cup’s conclusion. Things will heat up a while later in Asia. In fact, Tissot, the Official Timekeeper of the […]

Jun 11, 2014 | By Staff Writer

The rest of 2014 appears packed with sporting events, beginning with the FIFA World Cup which kicks off tomorrow in Brazil. The Commonwealth Games 2014 will commence on 23 July in Glasgow, shortly after the World Cup’s conclusion. Things will heat up a while later in Asia. In fact, Tissot, the Official Timekeeper of the 17th Asian Games, officially announced yesterday that only 100 days were left to the Games. Incheon, South Korea is hosting this edition of the Games, which will take place from 19 September to 4 October. As one of the world’s largest and most prominent sporting events, the Games will see thousands of visitors and millions of TV viewers witnessing athletes compete in 36 different disciplines – 28 Olympic sports and 8 non-Olympic sports – over 439 events. Interestingly, this will be the last time the Asian Games are held on an even numbered year, as the Olympic council of Asia has planned for subsequent Games to be just one year ahead of the Olympics. The 18th Asian Games will thus take place in five years’ time in 2019 instead.

Tissot Begins 100 Day Countdown To Asian Games 2014 1

Tissot has spent two years in preparation for the Games, and even created a collection of watches to commemorate the partnership. Mechanical, quartz and digital watches are all represented in this collection, with a few limited editions including the Luxury Automatic Asian Games 2014 (both Gent and Lady versions) and the T-Touch II Asian Games 2014. The watches all feature casebacks with the Games’ official emblem, and come in several different materials, functions and colours to meet every collector’s need.

The 17th Asian Games will be yet another event in Tissot’s long line of timekeeping partnerships. Apart from being official timekeeper and partner of the world championships of fencing, cycling and ice hockey, the brand is also associated with the Australian Football League, MotoGP and RBS Six Nations Rugby.


 
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