Style / Fashion

Louis Vuitton’s fall 2012 campaign + Making Of Video

Louis Vuitton’s fall 2012 campaign takes direction from the runway show with an image set onboard a train featuring new faces photographed by Steven Meisel.

Jun 22, 2012 | By Luxuo

Louis Vuitton Fall 2012 Campaign

Update: French luxury accessories label Louis Vuitton has released a behind-the-scenes video for its new Fall/Winter 2012-2013 campaign.

Louis Vuitton’s fall 2012 campaign takes direction from the runway show with an image set onboard a train featuring new faces photographed by Steven Meisel.

“We wanted to continue the journey we started with the fashion show — the glamour of travel and the romance of going somewhere,” Marc Jacobs explained.

To do so, the train was deconstructed and shipped to a New York studio where it was rebuilt, filled with models, and photographed by Steven Meisel.

In addition to showing how the campaign was created, the video features Marc Jacobs explaining the choices behind the visuals.

LV Campaign Fall 2012Louis Vuitton Campaign FW 2012


 
Back to top