Style / Beauty & Wellness

Tom Ford creates exclusive scent for London

In celebration of his first London standalone store, Tom Ford is releasing a fragrance titled Private Blend London. It will be sold exclusively at the new location for its first six months.

Jul 30, 2013 | By Anakin

Private Blend London by Tom Ford

In celebration of his first London standalone store, Tom Ford is releasing a fragrance titled Private Blend London. It will be sold exclusively at the new location for its first six months.

The 8,000-square-foot store, which had a soft opening earlier this week, is located on Sloane Street in Knightsbridge, and stocks the full Tom Ford offer.

The scent opens with a mix of spices including black pepper, saffron, cardamom, coriander, cumin and coffee. It then opens up into floral geraniums and jasmine as well as incense and cistus oil. As usual with Ford’s scents there’s a woody base containing oud, cedar and torchwood, as well as birch tar oil.

Private Blend London is available in a range of sizes from 50ml (£140) up to a 250ml decanter (£320).


 
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