lacoste

Lacoste becomes official outfitter of the Miami Open

LACOSTE has signed a five-year deal to become Official Partner of the Miami Open, set to take place March 23 to April 5 next year.

Mercedes-Benz Surf Boards

Mercedes introduces their new… surf board!

Two new, innovative surfboards are currently being built in collaboration between Mercedes-Benz and the world-class Hawaiian surfer Garrett McNamara.

Pininfarina bike

Pininfarina launches limited edition bike

Classic Italian car designer Pininfarina has launched an extremely limited edition custom-built bike.

French dancer Hajiba Fahmy

WATCH: Nike Women x Pedro Lourenço

Nike Women has teamed up with Brazilian fashion wunderkind Pedro Lourenço for a capsule collection.

Formula One drivers Lewis Hamilton and Nico Rosberg

Hugo Boss switches from McLaren to Mercedes

Hugo Boss will become a team partner of Mercedes AMG Petronas, and the team’s Official Supplier of Lifestyle and Formal Wear Clothing from 1 January 2015.

JC de Castelbajac ski suit

Rossignol X Jean-Charles de Castelbajac

French fashion designer Jean-Charles De Castelbajac has teamed up with Rossignol to design a new collection of looks for style-conscious skiers.

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