Japan store offers $250k jewel lucky dip bag

A Japanese department store is offering anyone with a quarter of a million dollars a lucky dip bag stuffed with expensive jewellery to ring in the New Year. One lucky customer prepared to hand over a numerically significant 20.12 million yen ($259,000) can celebrate the turn of the year with a fistful of precious baubles. … Continued

Cartier Winter Tale Holiday Campaign 2011

Cartier released its Winter Tale video a few weeks ago. One version is found on YouTube and the other at The video shows the famous Cartier leopard running, walking and leaping through an icy terrain while products from the jeweler’s holiday collection emerge from under snow or in bubbles and are simply resting against … Continued

Elizabeth Taylor pearl sells for $11.84 million

A huge pearl once worn by European royalty and last owned by Elizabeth Taylor sold for a record $11.84 million at a blockbuster auction in New York on Tuesday. “La Peregrina,” depicted in art works over the centuries and coveted by kings and queens, was bought for Taylor by her actor husband Richard Burton in … Continued

Fabergé launches first ad campaign

Fabergé has unveiled its first advertising campaign shot by famed fashion photographer Mario Testino and creative-directed by Fabergé’s Katharina Flohr. Rising Russian-Lithuanian model Bee Gee appears in the ads, wearing resplendent pieces from the Les Fabuleuses de Fabergé and Les Saisons Russes collections. “The campaign captures the intense and emotive glamour and story-telling that characterizes … Continued

Dolce & Gabbana Jewelry 2011 Campaign

Italian model Bianca Balti stars in the Fall/Winter 2011 Dolce & Gabbana jewelry advertisements lensed by Giampaolo Sgura. The images capture Bianca getting ready in lingerie inspired looks and crafted jewerly featuring tri-color gold, rubies, sapphires and pearls.

Van Cleef & Arpels launching Paris jewelry school

Accessory aficionadoes can now master the art of jewelry-making thanks to an innovative move by iconic French brand Van Cleef & Arpels. The Paris-based company will make history in February 2012 by opening its first jewelry school, where students from across the globe can gain unique insight into the world of creating world-class adornments. Van … Continued

Anndra Neen wins 2011 Dorchester Fashion Prize

Anndra Neen has scooped the 2011 Dorchester Collection Fashion Prize thanks to a unique and luxurious collection. The jewelry and accessories brand, founded in 2009 by sisters Phoebe and Annette Stephens, picked up the award on Saturday, October 29 during a glitzy ceremony at Los Angeles’s Beverly Hills Hotel. The Dorchester Collection Fashion Prize aims … Continued

Prada to release jewelry range

Italian fashion house Prada is readying its first jewelry collection for the holiday season. It will be priced from from $448. Pieces,including necklaces, cuffs, earrings, bracelets and brooches in everything from patent to crocodile leather, will be going on sale in November. See the designs on French actress Léa Seydoux in Prada’s latest resort collection … Continued

Dior’s Animated Film “Mise en Dior”

Following recent machine-inspired videos by Chanel and Dior, the latter has released yet another creative ad, this time for its Mise en Dior necklace. Christian Dior’s creative director of accessories, Camille Miceli, was the visionary behind the film named after the first necklace she created. Shot from the perspective of one of its pearls, the … Continued

De Beers Azulea Collection

The De Beers Azulea Collection is a range of elegant rings crafted in four colours of gold, to be worn alone for everyday sparkle, or stacked for a contemporary statement. With inspiration taken from the mesmerising horizon line, the single diamond in each horizon band is carefully set as a focal point to evoke light. The Azulea … Continued

Ferragamo Launches First Jewelry Collection

Italian luxury goods maker Salvatore Ferragamo has launched its first jewellery collection in collaboration with Bulgari. Ferragamo, which listed in Milan in June a week after Prada debuted in Hong Kong, said it hoped its new collection would help meet demand from fast-growing Asia. “I think this collection will be successful, especially among Chinese clients”, … Continued

Elizabeth Taylor’s jewelry goes on show in Moscow

Christie’s has revealed the main lots of the jewelry collection of Oscar-winning actress Elizabeth Taylor to be auctioned in New York this December. Select highlights from the 269-piece collection went on an eight-city tour including London, Los Angeles, Dubai, Geneva, Paris and Hong Kong, beginning in Moscow.

Christy Turlington models jewelry for Louis Vuitton

Christy Turlington is back for the third consecutive season as face of Louis Vuitton High Jewelry — here’s a behind-the-scenes video from the shoot of the F/W ads. Turlington, who like her fellow “original supermodels” still stars in campaigns on a regular basis, can currently also be seen in Maybelline’s beauty ads.

Harry Winston to open flagship store in Shanghai

Harry Winston Diamond Corp, the Canadian mining group which owns the jewelers, has this week announced plans to build a flagship store in Shanghai. And it will be hard to miss, boasting a 12-meter high façade a company spokesman says will be like a “billboard to the world, a billboard to the Chinese people.” The … Continued

Rothschild tiara sells for over £1 million in London

A dazzling pearl and diamond tiara once owned by a celebrated member of Britain’s de Rothschild empire on Wednesday sold at a London auction for £1,161,250. The bejewelled item belonged to Hannah de Rothschild, whom was at one time the richest woman in Britain and whom went on to marry dashing aristocrat and future prime … Continued

Jessica Alba for Piaget

Swiss luxury jewelry and watch brand Piaget has tapped Actress Jessica Alba to be an ambassador for its new Possession jewelry collection. Alba features in six ads for Piaget’s Possession line, which were styled by Brad Goreski and shot by Patrick Demarchelier before being released on Facebook. The star says that she likes the “chic … Continued

Jennifer Lopez’s TOUS Jewlery Ad Campaign

The star is on a roll: following gigs for Gucci’s kids range, Gillette, and L’Oréal, the entertainer and owner of her own fashion brand is starring in new TOUS Jewelry ads. Using chopsticks, umbrellas, and fans as props, Jennifer Lopez was shot by star photographer Ellen von Unwerth for the Spanish brand’s oriental-inspired campaign. The … Continued

Damiani For Maserati

Italian jeweler Damiani have released in collaboration with Maserati a unique collection of accessories to complement Maserati’s cars. The Circle collection, first of a series of product lines created by Damiani for Maserati, proposes a range of accessories in silver entirely dedicated to men. Cufflinks, key-rings and necklaces are characterised by an elegant design playing … Continued

Mona Lisa made of 100000 carats of jewelry

A Chinese jewelry collector has created a replica of Leonardo da Vinci’s “Mona Lisa” with 100,000 carats of jewelry. He has spent the last five years working on this one-of-a-kind jewelry painting and the last 30 years collecting all the necessary raw gem stones. This bedazzled replica of the Mona Lisa is currently on display … Continued