Luxuo

Lane Crawford Spring 2013 3D Campaign

Director Nick Knight worked with Chinese model Ming Xi and stylist Katy England on this punchy new film for Lane Crawford. For the brand’s S/S 2013 campaign, Knight pushed motion capture technology to the limit and created a fashion film and images without the use of photography.

The minute-long clip sees motion-captured data from Ming Xi stitched together with looks from Givenchy, Proenza Schouler, McQueen and Haider Ackermann.