In the spirit of saving money, Halston presented its fall 2009 collection in a music video instead of on the runway.

The video stars Dree Hemingway, a ballerina and granddaughter of the writer Ernest Hemingway, running through a city, wearing a yellow Halston dress and heels, and passing by other Halston-wearing women.

The change in format was not due to economic strain, Bonnie Takhar, CEO of Halston maintained — “It was something we were planning since September, before the world fell apart.”

But it has worked out with the economy in mind: “A lot of people’s budgets will be cut and many won’t be traveling to see the shows, and this is a way to be inclusive.”