New e-store for all Armani collections launches

Less than a month after announcing its partnership with Italian designers Dolce & Gabbana, e-tailer Yoox has said it is readying an online destination to shop all of Armani’s ranges under one virtual roof.

The new Online Store “Powered by YOOX Group” will be launched in the second half of 2011. will be mainly active in Europe, the US, Japan and China, and will feature the Giorgio Armani, Armani Collezioni, Armani Junior, EA7, Emporio Armani and Armani Jeans brands.

The deal between the two companies has been signed to last through August 2016.

A month of fashion e-commerce news has seen new launches by Salvatore Ferragamo, Stella McCartney, Balenciaga, and Jean Paul Gaultier.