Audi will attend the International Toy Fair in Nuremberg this month, exhibiting a selected range of toy models and new products from the Audi childrenâ€™s world.
The four-ring brand will be the first carmaker ever to present a selection of its products at the event, scheduled to take place between February 4-9.
â€œItâ€™s an exciting project,â€ Caroline Gerberding, who is responsible for exhibitions and events at Audi AG, said in a release.
â€œFor the first time, the main focus of an exhibit is not to present our cars, but instead is aimed at showing off our â€œlittleâ€ Audi world.â€
Audi will be exhibiting exclusive model cars and car-related toys, including remote-controlled cars, stuffed cars and an Audi motorsports teddy bear.
A special highlight for the toy fair is the Auto Union Silver Arrow Type C in a 1:2-scale version with chain drive.
The stuffed TT and motorsports bear, the Audi kidsâ€™ car and the Audi junior quattro will also be exhibited.