Young Versace Ad Campaign

Kaia Gerber versace 468x280 Young Versace Ad Campaign

Young Versace has unveiled its new advertising campaign with supermodel Cindy Crawford’s 10-year-old daughter Kaia Gerber as the face.

Modeling designs adorned with the label’s iconic Greek key motif, Gerber was shot by acclaimed fashion photographers Mert Alas and Marcus Piggott.

According to the fashion house’s creative director Donatella Versace, Gerber proved she has inherited her famous mother’s talent when modeling the collection.
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Fendi launching infant accessories

Fendi Inglesina strollers 468x625 Fendi launching infant accessories

Rome-based fashion house Fendi is teaming up with Italian manufacturer Inglesina for a collection of baby accessories.

WWD reports December 23 that items including a stroller, pram and baby carrier have been designed in keeping with the fashion house’s classic style.

Featuring the brand’s iconic “F” logo and with a color palette comprising cream, mahogany and blue, the pieces will be available at selected outlets worldwide.
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Versace’s first kids store opens

Versace First Kids Store 468x349 Versaces first kids store opens

Italian fashion house Versace recently opened its first boutique in Milan dedicated to kids’ line Young Versace, geared toward boys and girls from 0 to 12 years old.

Young Versace is located on the ground floor of the company’s headquarters on Via Borgospesso and is quite small at 538 square feet.

The store will offer the line’s inaugural Spring 2012 collection, which includes zipper-detailed tops, studded hoodies and skirts with the brand’s key motif.
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Roger Vivier to Introduce Kids’ Line

Roger Vivier shoes 468x311 Roger Vivier to Introduce Kids Line

French shoe label Roger Vivier has revealed the launch of a mini-me footwear line, following the increasing popularity of designer childrenswear.

The French footwear label will introduce a line called Roger Vivier – Jeune Fille, or, in English, Roger Vivier – Girl, to its international stores in March.

The line will be a reworking of the house’s brightly colored patent leather adult ballerinas, which carry the brand’s signature buckle.
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Oscar de la Renta to launch childrenswear line

Oscar de la Renta Fall 2011 Campaign 468x312 Oscar de la Renta to launch childrenswear line

Oscar de la Renta is the latest designer to launch a childrenswear line, although it will buck the current trend for children looking like mini adults.

The label has taken on childswear expert Catherine Monteiro de Barros as VP of design for children’s wear, with the in-house collection currently in development.

Monteiro de Barros has been quoted as saying she wants the line to appeal to those who “want their children to look like children” — so don’t expect creations inspired by de la Renta’s extravagant red carpet organza gowns.
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Porsche baby stroller by Porsche Design

Porsche Design baby stroller 468x333 Porsche baby stroller by Porsche Design

The Porsche Design P’4911 is a new baby stroller designed by David Dawod for the luxury automaker.

The Porsche Design P’4911 is invented to be lightweight and easy to handle. The stroller is constructed of carbon fiber, aluminum, leather and ball-bearing wheels.

This Porsche stroller is foldable and can be fit into any compact Porsche, making it an easy ride for both parents and the infant.
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