The German brand is poised to finish the year just behind the world’s most popular luxury automaker, BMW, beating Mercedes-Benz in the race to woo well-to-do buyers.
As automakers enter the last month of sales for the year, Audi has sold over 56,000 more vehicles than Daimler-owned Mercedes-Benz, a new record which puts it on track to finish the year with a record 1.3 million cars sold.
BMW says that it could sell a record 1.6 million vehicles, having already sold 1.25 million through November.
It will be an unfortunate end to the year for Daimler, which by most standards has achieved a lot — for over two years in a row, it has sold more cars than in the same months of last year.
It looks set to break a yearly record too — no doubt helped, just like its rivals, by a surge in demand from the booming Chinese market.