Christian Dior wins bid for one of the most famous fashion images of all time: Richard Avedon’s 1955 photo “Dovima With Elephants”.

According to WWD, the image of Dovima, dressed in a Dior evening gown at the Cirque d’Hiver, went for 841,000 euros, ($1,148,910).

This sale more than doubles Avedon’s previous auction record of $457,000 for “Marilyn Monroe, May 6, 1957, New York City,” set in 2008.