“An Italian Dream” is the second app for the iPad launched by Tod’s. “My Life is in This Bag” was their first app which was unveiled in August.
It celebrated the world of Tod’s and allowed the visitors to browse collections and view virtual themed lifestyles.
Now, you can discover the Tod’s new application ‘An Italian Dream’ – an artistic celebration of the quality and tradition of “Made in Italy” craftsmanship.
Dancing on Teatro alla Scala’s famous stage and throughout the theatre’s balconies and corridors, thirteen ballet dancers from Teatro alla Scala interpret the passion and creative talent of the Tod’s artisans.
The result mirrors the exclusivity, quality and iconic creativity that goes into the multiple phases of making a Tod’s product.
The app allows users to discover ‘An Italian Dream’, view behind the scenes videos and experience Tod’s craftsmanship.